I wouldn't say no to this, in fact I'd love it but I think neither the general movie going audience nor paramount have the stomach for it.
Does anyone know how Beyond is tracking for its opening weekend?
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I wouldn't say no to this, in fact I'd love it but I think neither the general movie going audience nor paramount have the stomach for it.
Beyond has now received an A- on Cinemascore
Not a great omen - The Final Frontier and Nemesis also got an A- on Cinemascore!
That's really disappointing. They sent out four cast members to Australia for a pretty big promotional tour, and had the world premiere here.
STB will not lose money. Star Trek is a franchise that has additional ancillary revenue streams in merchandising and a loyal fan base willing to purchase high priced, special addition DVDs and Blue Rays. Over the revenue window of this movie (usually a 3 year period), STB will end up breaking even or better even if it does worse than STID at the box office. How Paramount addresses the problem of losing market will be another issue. But until the final numbers are in that's all speculation. And it could simply be that the movie market is changing. Less people are going to movies outside of "must see" blockbusters. The Box Office is down overall and the trend has been going on for a while (though it is sometimes skewed when you have giant blockbusters like TFA or Jurassic World).
Theaters are not as soluble as they used to be. It is a changing marketplace. Hell, even the new Star Trek series is on Netflix rather than commercial TV. What does that tell you? The world is a changin'.
That being said, I'm still hopeful for a good Saturday. I think the fact that Star Trek appeals to an older audience means that Saturday will see strong ticket sales and Sunday will not see as big of a drop as you will see on a typical film which will push it into the low to mid $60s. *fingers crossed*
Theaters are not as soluble as they used to be. It is a changing marketplace. Hell, even the new Star Trek series is on Netflix rather than commercial TV. What does that tell you? The world is a changin'.
That being said, I'm still hopeful for a good Saturday. I think the fact that Star Trek appeals to an older audience means that Saturday will see strong ticket sales and Sunday will not see as big of a drop as you will see on a typical film which will push it into the low to mid $60s. *fingers crossed*
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In the UK, STID had the benefit of Cumberbatch. Also, STB is competing with BFG in about the ONLY market where that movie will do well. Ronald Dahl is a very popular author over there compared to the US and other places in the world. BFG also did much better in Australia (strong British influence) than it did for the rest of the world.
Even with Cumberbatch, STID only did $4m more than ST09 ($39m to $35m). Australia was $15.9m to $12.6m. The real growth needs to come from Asia and, hopefully, Latin America where there is a lot of room to grow. I don't know how much, if any, growth we will see from Europe.
If it finishes in the 60-65m then it will be comparable to STID with its 4 day opener.
I think the marketing campaign has been very good the past month or so, but there was a lot of negative buzz around the movie after the first trailer and then we heard nothing about it for a long time.
I think the marketing campaign has been very good the past month or so, but there was a lot of negative buzz around the movie after the first trailer and then we heard nothing about it for a long time.
That's the only ball that's been dropped really. That first trailer had to be in front of the TFA crowd at all costs though. It was rushed out, and it showed. Look at the scotty dangling off the cliff scene. It looked so much different in the finished film, the the effects work were incomplete in the first trailer by comparison.
http://variety.com/2016/film/news/box-office-star-trek-beyond-ice-age-pets-lights-out-1201821137/
I think we're fine, guys.
I think we're fine, guys.
http://variety.com/2016/film/news/box-office-star-trek-beyond-ice-age-pets-lights-out-1201821137/
I think we're fine, guys.
That article is nine hours old I believe
It'll make a lot of money!
Box Office Mojo stated the budget was $185m.
Don't know if this included the pre-production cost related to the original cancelled script or if this is before or after tax rebates etc.
Let's say it was after tax rebates.
I read somewhere that due to product tie-in with Hewlett Packard etc, Paramount was paid $75m.
Don't know how much Alibaba and Huahua's stake in STB were.
If each paid say $15m, then from $185m, Paramount/Skydance only have to recoup an outlay of $80m.
In relative terms, STB will yield far more actual $ profit than STiD.
In relation to Australia, the box office needs to consider the fact that in 2013, the Australian $ was higher than the US $.
Now $1AU buys only about $0.75US.
Even if the actual dollar amount is higher, with the exchange rate, the value in $US will be less even if STB does better.
Now $1AU buys only about $0.75US.
Even if the actual dollar amount is higher, with the exchange rate, the value in $US will be less even if STB does better.
What gets me is STID budget was $190 million and cut into profits since they didn't get the $500 million+ sequel they believed they were getting and mentioned getting the budget more under control for Beyond. We get a $5 million reduction though the marketing looks to be a lot less than STID so maybe they made the savings there.
I love the movie and I love the franchise but Star Trek is never ever going to be a 500-600 or 700 million blockbuster so am surprised Paramount didn't get the budget down to around $165 to have a happy middle ground that still produces a beautiful looking movie.
I love the movie and I love the franchise but Star Trek is never ever going to be a 500-600 or 700 million blockbuster so am surprised Paramount didn't get the budget down to around $165 to have a happy middle ground that still produces a beautiful looking movie.
I think we can all safely say the $185m budget was studio accounting at it's best.
We know that from start to finish, it took 19 months.
STB wasn't much more than a bottle show with 2 ship sets, the Yorktown (Dubai) and Krall's planet.
Filming was shorter than for ST09 and STiD.
Aside from SFX, how fast can you pour money into a film?
Lin himself said that STB felt like making an independent movie due to how little time they had to come up with anything, let alone giving an idea to the time sit and see if it still sounds good after a few days.
The dividends for the stakeholders was being able to:
(1) Pile on what they think they can get away with into the 'budget'.
(2) Getting real dollars back from tax rebates.
(3) Getting real dollars from Alibaba and Huahua.
(4) Getting real dollar from Hewlett Packard and others.
I think that is the modern reality for Star Trek films now. Paramount & Skydance will offset as much risk as they can before 1 frame is even filmed.
As I said elsewhere, I'm all for a small Star Trek boutique film made for about half that money.
I may not be British, but having lived there for a few years, I like to think I understand the UK well. Star Trek is wildly popular there. It's one of two countries (the other being Germany) that basically aired Star Trek every single day for nearly a decade. At times, I could literally watch 5-6 episodes of TOS, TNG, DS9. VOY, ENT in one day.
Most of the UK market would not pick BFG over Star Trek.
I don't think Paramount will be shedding any tears if it is indeed 59mil
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