Does anyone know how Beyond is tracking for its opening weekend?

[KGator]

Yes, the international numbers are one of the side benefits of having a tent pole franchise like Star Trek. I am sure the studio is disappointed they are not expanding their openings, but in this market, this summer, they have to be happy that they are over the first hurdles as well. The true Friday night number is what I am waiting for, because that is what creates the multiplier for the entire weekend. With the Thursday night sneaks a positive, with word of mouth great, the executives at Paramount can relax a bit and know they have won't do poorly. What Paramount is truly interested in expanding that overseas number, while keeping the domestic number close to profitable. The jump between Star Trek and Darkness is one of the key things they are looking at. They want it to expand, again, big time.

We'll know more about international on Sunday and in the coming weeks. It does look like STB is opening lower than STID in both the UK and Australia and is neck and neck for third place in Hong Kong with Ghostbusters. But again, it is still early and there are a lot of larger markets left to release in.

UPDATE: STB is also opening below the previous two releases (ST09, STID) in Germany. Russia seems to be following the same trend (60-70%) of previous releases.

Spain, France and South Korea are the second half of August. Latin America and China are in September . . . . The home market run is going to essentially be over before we will see if there was any boost internationally for the franchise to make up for domestic decline.

 

[Smellmet]

I was at a 3D IMAX showing last night at 9pm and the theatre was 20% full at best.

 

[KGator]

I enjoyed the film, but at our showing (not including my friends and I) there were only about twenty people in
Hopefully, it was because it was both early (10ish on a Saturday morning) and 3d.

Morning shows are a great way to find a less crowded theater so that's not surprising. Plus when you consider that STB has almost 4000 screens and will only be making around $60m-ish . . . The average capacity for ALL showings will only be 30-40%. For Ice Age 5, based on early estimates, only 15-20% of the overall seats will be sold.

 

[Jbarney]

5m-friday-for-possible-60m-weekend/#188875522e36

 

[Lynn Minmay]

Bringing six other folks with me tonight.

 

[Smellmet]

Deadline are now saying it's faltering and is going to come in at 56million. Damn that is disappointing. The film is awesome.

 

[Cake]

So it seems like Into Darkness may have stopped the positive Star Trek buzz.
Hopefully the reason for less viewers was just nice weather at least in Europe's case. Then it might get more on other days.

 

[SalvorHardin]

So it seems like Into Darkness may have stopped the positive Star Trek buzz.

Why would Into Darkness do that? It is a highly rated Star trek movie both by critics and regular movie goers.

 

[Cake]

Why would Into Darkness do that? It is a highly rated Star trek movie both by critics and regular movie goers.

But not anywhere as well rated as ST09. I just feel like the Star Trek buzz has ebbed down over the years. Into Darkness didn't really revive it, maybe even negatively impacted it.

 

[SalvorHardin]

But not anywhere as well rated as ST09. I just feel like the Star Trek buzz has ebbed down over the years. Into Darkness didn't really revive it, maybe even negatively impacted it.

Meh. An 85 on RT & 72 on Metacritic is nothing to cry about.

Also, a 56mil opening weekend would be nothing to cry about either. It might be down from the past but it's not 2009 or 2013 anymore either.

Plus, we are already getting another movie and there's no way Beyond will flop enough to cancel that. So lets not panic.

 

[Cake]

Meh. An 85 on RT & 72 on Metacritic is nothing to cry about.

Also, a 56mil opening weekend would be nothing to cry about either. It might be down from the past but it's not 2009 or 2013 anymore either.

Plus, we are already getting another movie and there's no way Beyond will flop enough to cancel that. So lets not panic.

But that is only about the USA. It went down in other countries, too. Let's see, how Beyond will do there over the next days. Then we will know more.

 

[SalvorHardin]

But that is only about the USA. It went down in other countries, too.

Actually,no.
Into Darkness did almost double the money of ST09 outside the US. 128mil vs 238 mil

 

[Devon]

The entire box office is taking a hit this summer. Star Trek is part of that trend, though if it does open to $60 M that's pretty good all things considered.

 

[Kpnuts]

I don't think time has been too kind on Into Darkness, and it seems a lot of critics agree. I enjoyed it at the time but my feelings have changed big time since then, I don't think it's a very good film.

 

[Cake]

Actually,no.
Into Darkness did almost double the money of ST09 outside the US. 128mil vs 238 mil

I meant Beyond went down compared to Into Darkness at the box office, at least according to what KGator wrote earlier in this thread.

Either way Into Darkness back then was also helped a lot by 3D in comparison to ST09's 2D. 3D tickets are just much more expensive than 2D tickets.

 

[SalvorHardin]

I meant Beyond went down compared to Into Darkness, at least according to what KGator wrote earlier in this thread.

Oh, my mistake. I misunderstood this one.

In any case, comparisons with the past are great and all but each year is different and 2016 has not been a great year for the box office in general. Trek will be no exception, so we must adjust our expectations accordingly.

We'll see what happened on Monday.

 

[mymatty]

Meh. An 85 on RT & 72 on Metacritic is nothing to cry about.

Also, a 56mil opening weekend would be nothing to cry about either. It might be down from the past but it's not 2009 or 2013 anymore either.

Plus, we are already getting another movie and there's no way Beyond will flop enough to cancel that. So lets not panic.

As long as we get a sequel, that's all I care about.

 

[Cake]

As long as we get a sequel, that's all I care about.

I think that is a sure thing. They already announced big plans for Star Trek 4 and I really doubt Beyond will be a total failure money wise.

 

[timtonruben359]

Beyond is doing fine everyone calm down! This Paramount projection as of Wednesday was a $55 million opening week and it appears the movie will be opening just slightly above that.

It's been a tough summer at the box office and Star Trek Beyond has been caught up in that. I also think Paramount can take some of blame for this. The promotional campaign started later than it should have, the first trailer was a disaster, the 3 year gap between movies might have been too long (could be the reason the next movie is due out in 2018).

 

[photon70]

Well, I think Paramount needs to do whatever it can to deliver the 14th movie sooner rather than later.

A 3 year gap was quite normal for blockbusters but you can clearly see how the game has now changed with Disney producing multiple Star Wars & Marvel films simultaneously.

You have to keep the brand alive and today, this means at least a film coming out each year.

In addition to these reboots every 3rd year, why can't Paramount have a parallel series of movies, budgeted at say $80-100m, of more thoughtful Trekkie films that are say 100 minutes long.

Basically a glorified double episode. Take your pick of which ship or universe!

Films that only need to do $250m+ to break even and keeps the brand alive between the major tent-poles.