Which could very easily be avoided but Paramount or Viacom or whatever refuses to listen to the actual fans.
The problem is, "the actual fans" never agree on anything, as the internet proves every day.
Seriously, we're a famously opinionated bunch, with our own priorities and expectations where Trek is concerned. Don't be believe me? Ask a bunch of Trekkies what they think of TMP, or DS9, or whether Star Trek is military or not. One fan's favorite Trek show or movie or episode, the one they think epitomizes the very best of Trek, is junk according to another, equally devoted fan.
Fandom does not not speak with one voice and never has. Especially nowadays when you have entire generations of Trekkies who grew up on different eras of Trek, shaping their expectations of what Trek should be.
So "listening to fans" begs the question: which fans? Old-school TOS fans? TNG fans? Folks who think DS9 is
the greatest Trek show ever, or those who find it unwatchable? Young folks who love DISCO and SNW? Canon purists? Folks who prioritize the world-building, or the topical allegories, or the messages, or the science, or the entertainment value? Who?
There's no such thing as "the actual fans." Just lots of different fans with different opinions.