How much have you gamed out what if KPop had gone theatrical before Netflix?
BELSON One million percent, it had to be on Netflix. It was the perfect storm of that movie coming together with the power of that platform. You have these check-ins: three days, 10 days, 28 days.
DE FROBERVILLE The three-day call was like, “Yeah, it’s OK.” The 10-day call: “Yeah, it’s OK. It’s starting to look interesting, especially on the rewatch.”
BELSON And then normally you wouldn’t have heard from them again between the 10-day and the 28-day. But then we got a call from Hannah Minghella on day 14 or something. “Something is going on here.” So, it needed time, which you do not get theatrically.