Does anyone know how Beyond is tracking for its opening weekend?

[donners22]

While reviews have been statistically positive overall, I wonder if the substantance of even the positive ones are driving potential viewers away.

Several frame the film as being like an extended episode or being "for the fans", which may not appeal much to a casual moviegoer.

 

[M-Red]

Well, even if STB doesn't outpace the previous reboot films, I'm still glad we got what we did. Pegg said after seeing it that he was "inordinately proud." I agree.

This one was what I've been wanting to see, and I'll watch it again and again. It's my favorite of the Kelvin Timeline and is flirting with the top tier of my personal Trek favorites movie list.

Also...Beyond is performing a helluva lot better than mostly everything else churned out this year on the big screen.

I hope it turns a huge profit for everyone involved because I think they deserve it this time, but if it secures a fourth Kelvin-era film, I'm good either way. They can't take away Beyond at this point and I'm proud of this one.

 

[VOODOOXI]

$60 million is a solid (not spectacular start) for this film. Early projections have the film ending its domestic run between $180-$190 which is more than respectable, but maybe just a bit under what tptb were looking for from a film that cost $185 million to produce before marketing.

What's a little concerning to me at this point is the international box office is off about 15% from Into Darkness's opening weekend. The last film really expanded ST's footprint overseas. I'm sure the suits at the studio were hoping that would continue with Beyond...I should mention that the film has not yet opened in China, which has become a big market.

I don't pretend to be any kind of box office expert, but I wonder if the lack of marketing (until fairly recently as far as major tentpoles go) hurt this film? There was very little buzz and to me the early buzz from the first trailer was very negative.

 

[donners22]

I don't pretend to be any kind of box office expert, but I wonder if the lack of marketing (until fairly recently as far as major tentpoles go) hurt this film? There was very little buzz and to me the early buzz from the first trailer was very negative

I thought the marketing in Australia was quite good. There were TV ads a month before the general release, tour by four cast members doing various interviews on prominent shows, the world premiere, some coverage of fan activity (unusually, in a positive light!) etc.

However, the reviews I've seen in major newspapers have been mediocre to poor, certainly worse than ID or 2009.

 

[photon70]

I thought the marketing in Australia was quite good. There were TV ads a month before the general release, tour by four cast members doing various interviews on prominent shows, the world premiere, some coverage of fan activity (unusually, in a positive light!) etc.

However, the reviews I've seen in major newspapers have been mediocre to poor, certainly worse than ID or 2009.

Correct, well reviewed but off the high of ST09 and STiD.

Which begs the question just whom did they survey to confirm that STiD was the worst Star Trek movie ever?

It is a slower year for the box office and certainly, the current political climate and tragic attacks would have only made sections of the public reticent to go out.

Even more important for Paramount to get it's act together and release ST14 in a 'high yield' year.

 

[C.E. Evans]

True unless they it a massive tentpole by having bankable movie stars in the next one and a multi-verse / time travel story.

I mean if you're spending close to $200m, surely you can pay for Chris Hemsworth, and have Trekkie guess stars in support roles like Tom Hanks.

I doubt that would have any effect, as casting bankable movie stars for supporting roles isn't something that Star Wars or the Marvel superhero movies have to contend with. The trick is in getting people to want to see "another Star Trek movie" which is probably now the non-Trekkie sentiment with the current movies.

 

[Zaku]

Which begs the question just whom did they survey to confirm that STiD was the worst Star Trek movie ever?

Foaming mouth fans on Internet Boards?

 

[Mudd]

Bunch of manipulated idiots at a Trek convention.

Although I imagine that they post online as well.

 

[Peach Wookiee]

I am going to see it this week.

 

[jamestyler]

It's a blatant copy of Guardians of the Galaxy

Snipped because.... what?! You and I must own two very different copies of this film.

 

[ralph]

I would be pleased (not excited) with an initial gross of $60 million (in USA). After all, this movie has had a very troubled production, a short period of time. Simon Pegg and Justin Lin, I would like to congratulate you for the great effort .

 

[shapeshifter]

Apparently Star Trek is not as popular on the West Coast as it is on the East Coast and Midwest. What a pisser!

The west was in a heatwave this past weekend.

 

[seigezunt]

Foaming mouth fans on Internet Boards?

It was 100 fans at a convention.

One hundred.

 

[KGator]

Well, the actuals are in. The final numbers for the opening weekend per "The Numbers" are $59.25 million. That's still toward the upper end of the weekend predictions. Both Friday and Saturday was below what the initial estimates were (Friday by $250K and Saturday by $750K) so Sunday's hold wasn't too bad (only a 21% drop). It doesn't look like STB is going to reach $200m without GREAT legs (3.4). It will most likely finish in the $172-190m range.

The Numbers

 

[David Strickhouser]

According to BoxOfficeMojo, adjusting for ticket price inflation slots Beyond after Nemesis (12th and 13th respectively) so far.
Eleventh out of thirteen for opening weekend grosses.
Curious ... .

 

[KGator]

According to BoxOfficeMojo, adjusting for ticket price inflation slots Beyond after Nemesis (12th and 13th respectively) so far.
Eleventh out of thirteen for opening weekend grosses.
Curious ... .

I think you are looking at the Unadjusted Totals. Beyond will already be 12th unadjusted, ahead of Nemesis, after MONDAY'S box office but will take another week or so to move to 11th in adjusted dollars.

 

[donners22]

$AU4 million from the Australian box office.

http://www.urbancinefile.com.au/home/boxoffice.asp

That's over $1 million down on Into Darkness, without taking into account inflation.

 

[shapeshifter]

Perhaps they should have reawakened Khan.

Time will tell, it may yet grow legs to last a long time in the theater.

 

[photon70]

$AU4 million from the Australian box office.

http://www.urbancinefile.com.au/home/boxoffice.asp

That's over $1 million down on Into Darkness, without taking into account inflation.

Don't forget in 2013, the AU dollar was higher than the US dollar.

Now it's about 75US cents.

 

[TheSubCommander]

According to BoxOfficeMojo, adjusting for ticket price inflation slots Beyond after Nemesis (12th and 13th respectively) so far.
Eleventh out of thirteen for opening weekend grosses.
Curious ... .

Shocking! Because I think Star trek Beyond is the best reboot Trek film yet!