I think part of the problem with franchise films in general is that they keep making movies based on how they feel audiences will react. In other words, they keep trying to figure out what audiences want most. I would rather they just create the best Star Trek movie they can. Instead of checking the boxes where there is a threat to earth, the enterprise is blown up, and there is a black hat villain, just tell a compelling Star Trek story. People either come to these movies or they won’t. But if they keep cranking out the same cookie-cutter type films, people lose interest. Star Trek movies tend to be the most successful when they’re doing something a little differently. People either come to these movies or they won’t. But if they keep cranking out the same cookie cutter type films, people lose interest. Star Trek movies tend to be the most successful when they’re doing something a little differently. as much as some fans may bristle at a Tarantino Star Trek, that will probably make a lot of money because it is exactly the change of pace people would respond to.
