I’d want to know the details behind that show’s pipeline. We don’t know what it was, if Trek’s was longer because it had FX shots, and we don’t know how quickly a simple kiss could be worked into an existing story. Or hell if both writers were lunch companions and egging each other on to do something powerful. Plus, what were the ratings and demographics of the shows, and which had the bigger cultural impact because of that? The kiss seems to matter to a lot of people, and I need more information before I think it’s all a PR myth put together later. Might be, yeah. Depends on what the story was there too. And what age group and who the audience were. Honestly I wasn’t even thinking about Variety, but okay, producers drop ads there because it does work too, or they wouldn’t for decades. A magazine everyone in the industry reads doesn’t not have an effect on it, and stay in business for decades. And it would only have to effect a single other producer to get the ball rolling. Thanks, this is a valid and helpful point. As one does in idle conversation on a fan bulletin board. Dude. Bro. Man. Herbert. I guess kids (or adults) never talked about Star Trek then.