Perhaps in a year, when Axanar puts out its next scene (Yes, I know they are still building sets, I'm making a joke, everyone chill) we'll have moved on to a different subject.
Until then, let's all take a step back and recognize that while we may vociferously hold to our opinions, that everyone else has their own, equally vociferously held opinions that are just as valid to hold, even though we might not all see eye to eye on some things.
Moving on:
I have a question for Terry McIntosh, Axanar's producer.
I was made to understand via the Axanar website from this November 14, 2014 post that the production was removing the name "Star Trek" from its various entities.
From Alec Peters' own words in that entry:
I am assuming this decision has summarily been reneged, as I see "STAR TREK" all over the current IndieGoGo fundraiser page and associated video?In deference to CBS, we have removed the Star Trek branding from our website. and our Facebook page. We are also changing all emails to axanarproductions.com from startrekaxanar.com and we will be doing this sort of change throughout our productions digital assets. We think at this point Axanar has its own brand and we don’t need to use the Star Trek name. We are cognizant that we are using CBS’ intellectual property and we wish to minimize the use of that IP in our film and in our overall production.
Again, from that entry:
...or did you guys just mean "We're not going to use the "STAR TREK" name.... unless we need to use it to raise money." ? Or does Axanar no longer respect CBS? Or is it just that the earlier gesture in November really meant nothing?Our move to eliminate “Star Trek” branding is simply going an extra mile to respect the entity which allows Axanar to be made and honor the Star Trek franchise we all hold so dear.
Obviously, I'm having a little fun here with some of the more absurd suggestions, but I am curious about the reasoning behind the change, because to the uninitiated (like me) it comes across as awfully convenient that you're using the STAR TREK name again as you launch another fundraiser.
We rebranded just as "Axanar" to be proactive and remove any possibility of CBS being irritated with any of the things that we're doing. In hindsight it hurt us in organic search -- people finding us on the internet -- so we've relaxed that decision significantly. Sadly, Facebook won't allow us to rebrand the 'like' page, so it's stuck at "Axanar" and not "Star Trek: Axanar" unless we risk some slight of hand there and do a merging with another page that's branded as we would like it to be now. We may do it or may not... just not on my radar at the moment with other things happening.
Star Trek Axanar is the name of one of our works, while Axanar Productions is the proper name of the production company behind it. Axanar Productions will not only be releasing other projects based on Star Trek, but also projects that have nothing at all to do with Star Trek (ie: for profit), so we're being careful to keep things separate (compartmentalize, if you will) as best as possible -- CBS IP in one side and 'other' on the other side.