http://deadline.com/2016/09/dc-comi...tness-time-warner-ceo-jeff-bewkes-1201823990/
DC Comics Superheros Will Have “More Lightness” Time Warner CEO Vows
Superheros from Time Warner’s DC Comics universe will have “more lightness in them” than people saw from this year’s financially successful — but critically panned — Batman Vs Superman and Suicide Squad, CEO Jeff Bewkes told an investor gathering today.
“We’re thinking about that,” he told the Goldman Sachs Communacopia conference. Even though “this is the part where we say ‘pay no attention to the critics’,” Bewkes acknowledged that “we do think there’s a little room for improvement.”
Warner Bros has added some executives, including DC’s Chief Creative Officer Geoff Johns, “to oversee not just the movie applications we do” but also the eight DC-related TV shows and consumer products lines.
“We’re going to try to make sure we do this in a way that’s faithful to the opportunity and the tone of this,” Bewkes says.
That said, “these movies were very successful in the strategic aims and financial aims we had for them.” They helped to reinvigorate movie-goers’ interest in the characters. “So the strategy worked. The execution did deliver what we wanted….What you shouldn’t take away is that you should be worried about this. We’re actually more optimistic about it than we were….We’re right on course, or better.
DC Comics Superheros Will Have “More Lightness” Time Warner CEO Vows
Superheros from Time Warner’s DC Comics universe will have “more lightness in them” than people saw from this year’s financially successful — but critically panned — Batman Vs Superman and Suicide Squad, CEO Jeff Bewkes told an investor gathering today.
“We’re thinking about that,” he told the Goldman Sachs Communacopia conference. Even though “this is the part where we say ‘pay no attention to the critics’,” Bewkes acknowledged that “we do think there’s a little room for improvement.”
Warner Bros has added some executives, including DC’s Chief Creative Officer Geoff Johns, “to oversee not just the movie applications we do” but also the eight DC-related TV shows and consumer products lines.
“We’re going to try to make sure we do this in a way that’s faithful to the opportunity and the tone of this,” Bewkes says.
That said, “these movies were very successful in the strategic aims and financial aims we had for them.” They helped to reinvigorate movie-goers’ interest in the characters. “So the strategy worked. The execution did deliver what we wanted….What you shouldn’t take away is that you should be worried about this. We’re actually more optimistic about it than we were….We’re right on course, or better.