Beware the Ralph Beast of Empire!
^ But...but...how else are we to judge a book, if not by its cover?!?
And a generic 'floating heads' cover is an invitation to look for another book.
In the vast majority of cases, when one comes into a library, one hasn't researched all the books in there - one looks at the cover and, maybe, the description of a few.
In other words, in most cases, people DO judge a book by its cover.
And a generic 'floating heads' cover is an invitation to look for another book.
Or... a Spock/TOS fan says, "Wow! When did he meet Sisko?"
A DS9 fan says, "At last! A new Sisko story. From his early days? And he meets Spock? Cool!"
Frankly, that opinion astonishes me.In other words, in most cases, people DO judge a book by its cover.
In other words, in most cases, people DO judge a book by its cover.
Do most potential buyers of ST novels know that Spock is part of TOS and TNG but Sisko is part of DS9? Yes, they do!Do you actually think most potential buyers are hard core trek fans who know all these minutiae?
I can tell you, if "floating heads" novel covers featuring the major characters didn't work, Pocket would have given up on them in the 80s.Or that they even bother to look twice at such a generic/poor cover - let alone analyse or read the description?
Sure they are - and do.
Frankly, that opinion astonishes me.In the vast majority of cases, when one comes into a library, one hasn't researched all the books in there - one looks at the cover and, maybe, the description of a few.
In other words, in most cases, people DO judge a book by its cover.
And a generic 'floating heads' cover is an invitation to look for another book.
Do they know Sisko had beard only until that episode and Spock looked like that only in that other episode?Do most potential buyers of ST novels know that Spock is part of TOS and TNG but Sisko is part of DS9? Yes, they do!Do you actually think most potential buyers are hard core trek fans who know all these minutiae?Or... a Spock/TOS fan says, "Wow! When did he meet Sisko?"
A DS9 fan says, "At last! A new Sisko story. From his early days? And he meets Spock? Cool!"
Pocket opted for a cheap cover - which is why this type of cover survived for so long.I can tell you, if "floating heads" novel covers featuring the major characters didn't work, Pocket would have given up on them in the 80s.Or that they even bother to look twice at such a generic/poor cover - let alone analyse or read the description?
Sure they are - and do.
It's your opinion that it's a "generic/poor cover". The new editor and the marketing people and the designer obviously disagree with you.
Diehard fans? Are these the only potential buyers? If so, the trek line in serious trouble.diehard fans
Tell me, how do you picture people buying books from a library?:
You think they to the section they're interested in and then read the blurbs (or first chapters) of ~100 books that are posted in that section?
Good luck with this one.
Do they know Sisko had beard only until that episode and Spock looked like that only in that other episode?
Do they know Sisko never me Spock during DS9?
NO. Only hard core fans bother with such minutiae.
Diehard fans? Are these the only potential buyers? If so, the trek line in serious trouble.
Kind of disappointed with this cover, Spock and Sisko look far too young IMO.
Tell me, how do you picture people buying books from a library?:
You think they to the section they're interested in and then read the blurbs (or first chapters) of ~100 books that are posted in that section?
Good luck with this one.
As a librarian, sure they do. They don't read all 100 excerpts before deciding, but yes, many people choose books based on whether Chapter 1 interests them, which is also why Borders started adding coffee shops.
Cover design can influence, but there are many other factors. Marketing people want browsers to be tempted to pick up the book. Then other elements take over.
This only means the entire series has sub-standard covers, not that this cover is better because it has equally generic/boring company.Covers are supposed to entice browsers to pick up the book. And I think this one would do that, especially since it is part of a matching series with similarly-designed covers.
In this particular case, the cover's influence is negative. Few casual fans would look at what's inside this cover.
I don't have to picture people buying books or borrowing them from the library, because I do it myself. Never in my entire life have I purchased or borrowed a book based on its cover, or failed to buy or borrow one based on its cover. That said, I'm sure that there are people who actually do judge a book by its cover, but your generalization that people do so in "most cases" does indeed astonish me.In other words, in most cases, people DO judge a book by its cover.[/B].
Frankly, that opinion astonishes me.
Really?
Tell me, how do you picture people buying books from a library?
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