No, it doesn't.
It doesn't have to be anything. There's no reason for people who like it to get excited by something else that Paramount declares to be Star Trek.
Because the only people who "need" for Trek to be transformed are the Ellisons. It's a property they own and want to make money from.
When you say that "Trek needs to be rebooted" you're saying "Trek needs to turn into something that people now like, instead of what it is."
Well, why?
Because people love the brand name? Because that's all you're selling.
Wherever they head next, they definitely need to tone down the reliance on nostalgia in the storytelling. I think audiences are generally growing tired of it.

