I'm a Southern Comfort man. My older sister drank it when she was towards the end of her schooling and I think I gained a half bottle when she left home and that's how I got into it. I drink it often enough that when I don't drink it my friends always say, "Where's your Southern Comfort?" I am not a fan of rum and if I can I won't drink it and have bourbon instead. Unfortunately at the races I've been to in the last few years they have only had bourbon that I don't like and is so bad that drinking rum becomes the only sensible option if having spirits. I'll also drink it if it's free.