The Legend of Korra: Book 3

[JD]

Yeah, they probably did shoot themselves in the foot by pushing it up after that pirating incident. If they were smart they would have at least held off until after SDCC this week so they could promote it there.

 

[Agent Richard07]

Seems like it's been losing viewers since Book 2. Did something happen in the promotion or scheduling back then to cause such a loss? Were more people simply watching by other means? Or are they losing interest in the show?

 

[Peach Wookiee]

No promotion... now this!!!

 

[Reverend]

Given how much this show has been messed around by the network, it's probably better off shifting to a digital platform. I just hope they can get an adequate revenue stream to keep it going.

 

[Skywalker]

Seems like it's been losing viewers since Book 2. Did something happen in the promotion or scheduling back then to cause such a loss? Were more people simply watching by other means? Or are they losing interest in the show?

The first season was aired on Saturday mornings. Starting with the second season, Nickelodeon moved the show to Friday nights. No big surprise the ratings tanked.

 

[Peach Wookiee]

Hopefully they put it on Amazon Prime... that's how I finally caught ATLA's "Tales of Ba Sing Se" in its entirety.

 

[Kelthaz]

Go home Nick, you're drunk.

 

[RoJoHen]

Given how much this show has been messed around by the network, it's probably better off shifting to a digital platform. I just hope they can get an adequate revenue stream to keep it going.

It seems they've already committed to making Book 4, so if nothing else, we'll just get it all available in one big lump.

Maybe most of their viewers are watching it online anyway, so they've given up trying to get viewers on TV.

 

[Scherazade]

Seems like it's been losing viewers since Book 2. Did something happen in the promotion or scheduling back then to cause such a loss? Were more people simply watching by other means? Or are they losing interest in the show?

The first season was aired on Saturday mornings. Starting with the second season, Nickelodeon moved the show to Friday nights. No big surprise the ratings tanked.

Pretty much this. The first season seemed to average 3.5 million viewers and as soon as they moved it to Friday, the ratings struggled to get over 2.5 million. I was hoping they were going to return the show to Saturday morning this season.

 

[Christopher]

From Korra Nation:

http://korranation.tumblr.com/post/92735712934/book-3-moving-to-digital-release

After this Friday’s on-air premiere of Episode 8 “The Terror Within” at 8/7c, all remaining Book 3 episodes will move to a digital rollout. That means two things: 1) Korra is NOT cancelled, 2) the remaining episodes will roll out weekly on Nick.com and the Nick app beginning August 1, as well as on platforms like Amazon, Google Play, Xbox and Hulu.

So we only have to wait a week for Chapter 9! Although the rest will come out at half the rate we'd been expecting.

 

[Peach Wookiee]

Good for that at least. But geez, Nick! Do you have idiots in charge of programming?!

 

[Reverend]

^I get the impression that they just don't know what to do with it. Correct me if I'm wrong, but isn't Nick's programming generally slanted toward pre-teens? Even TLA pushed the tolerances of that demo a bit as it went on.

 

[Christopher]

^Could be. But Nick has been arbitrary and unpredictable with its programming and scheduling decisions for a lot of younger-skewing shows too.

 

[Mr. Adventure]

^I get the impression that they just don't know what to do with it. Correct me if I'm wrong, but isn't Nick's programming generally slanted toward pre-teens? Even TLA pushed the tolerances of that demo a bit as it went on.

Maybe they can retool it as iKorra.

 

[bigdaddy]

SDCC should be interesting.

 

[Sindatur]

So, 7 episodes have aired (6 if you count Ep 1 and 2 as a single ep). Which leaves 6 episodes for Book 3.

Last week, we thought we would be getting 2 episodes tonight, but, this ComicCon announcement puts that in doubt right? Is there any episodes on tonight, and we just need to hear word on how to watch the remaining 5?

All this constant changing and shuffling has me confused, and I've been trying to follow it. No wonder the average TV watcher can't keep up with it.

 

[Agent Richard07]

^ The first hour of Book 3 is two episodes, not one. They have separate titles. As for the rest, we're getting one episode tonight on TV and then the back 5 will be rolled out weekly starting Aug. 1 on Nick.com, the Nick app, Amazon, Hulu and Google Play.

 

[Christopher]

^And XBox and possibly other platforms.

 

[Agent Richard07]

From San Diego Comic-Con...

"It's part of this huge sea change in the industry," Konietzko says. "Things have changed just for us between when we did 'Avatar: [The Last Airbender]' ... and when we came back on the air in 2012 [with 'Legend of Korra']. When 'Book 1' of 'Korra' came out, it did pretty good numbers on TV, but its online numbers were just insane."

And Reverend may have been onto something when he said that maybe they didn't know what to do with the show because it doesn't fit with their pre-teen demo...

Konietzko says it's no secret that the channel has "had kind of a hard time fitting it into their programming."

Read the rest here.

And here's another article about the panel.

Highlights...

- After the episode aired, Janet Varney reiterated that Korra is an exceptionally human character, and makes mistakes, even as the Avatar. Seychelle Gabrielle chimed in to say how much she loved the friendship developing between Korra and Asami, a sentiment Seychelle’s parents share.

- Studio Rev pitched in to help the transition back to Studio Mir, which will run primary animation for the confirmed, and in-production fourth season.

Lots more in the linked article above.

Here's the release schedule...

Aug 1: 3x09
Aug 8: 3x10
Aug 15: 3x11
Aug 22: 3x12 & 3x13

 

[Christopher]

So, the last episode has aired on that antiquated tele-visualizer contraption before we move on to more modern apparatus...

Really cool action sequence with Korra's abduction and the fight to rescue her. Although I have a really, really hard time believing that ice can cut glass.

It was easy to guess that Aiwei was the traitor -- after all, who can tell if the town's only truth-reader is lying? Mako did some good detective work this week. Ooh, and I just realized that gag in the dinner scene about Mako being uncomfortable with Aiwei was foreshadowing, setting up that there was something about the guy that rubbed Mako the wrong way. (But what is up with Mako's eyebrows? Have they always looked that weird? They're like sideways Ts.)

But I am so totally mistrusting Suyin right now. That furtive look when she was told that Aiwei had been exposed... and then the way she makes Lin think Korra will be safely returning to Republic City and then encouraged Korra to run directly toward danger without Lin as backup? She's so totally working with Zaheer, and Aiwei is probably acting under her orders. She does have a criminal past, after all, so it makes sense that she could've been in contact with these guys.