Netflix holds talks with Spotify to expand live TV content, WSJ reports
July 2 (Reuters) - Netflix (NFLX.O), opens new tab has held talks with Spotify (SPOT.N), opens new tab to partner on projects such as music award shows or live concert series as part of its live TV push, the Wall Street Journal reported on Wednesday, citing people familiar with the matter.
The company has also discussed doing big celebrity interviews and shorter-turnaround documentaries, the report said.
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Netflix and Spotify did not immediately respond to Reuters requests for comment.
The streaming giant has aggressively broadened its live programming in recent years to boost advertising revenue, diversify content and attract new subscribers.
A new music show called "Building the Band" is set to debut next week. The streamer is working on another music competition that is expected to release in the coming months, the report said.
Netflix has also expanded its portfolio with high-profile live sports events, including two National Football League games on Christmas Day and the Jake Paul-Mike Tyson boxing match that earned the streamer a record 19 million subscribers in its fourth quarter.
For Netflix, the number of viewers in the first month is important. If you start the second season with an 80% drop, they cancel it immediately. The most logical thing to do is to wait for the show to end.This right here is while I will never waste another dime on a Netflix subscription.
When they did a cancel after season 2 of yet another show I liked, The OA, I was done with them. I don't miss it.This right here is while I will never waste another dime on a Netflix subscription.
It's based on a 22-book series. Season 7 is coming this year. The show is a low-budget, soap opera-style TV series geared towards women. It's probably still running because it's low-budget and has good viewership for its budget. But it's not a wildly popular show.I have been a Netflix subscriber for a good fifteen years, and I have never heard of this show before today.
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