I had nuanced criticism of ENT and Brannon Braga staying around for too long, but still by and large enjoyed ENT save for its season 2 slump. And of course TATV. Again, this would be subjective based on what someone likes and dislikes. But if enough people who like the franchise for broadly the same reasons, and independently develop mostly the same criticisms of the newer offerings... Well, Paramount liked it when it sold licensed merchandise... And many people are invested in this approach... Which is a valid opinion to have. But an argument can also be made that up until 2009, Star Trek was intentionally or not a period piece, with even ENT having a clear post-FC, pre-TOS setting. And one of the appeals of PICARD season 3 was the nostalgia. And, as the OP of this thread shows, PICARD season 3 did many things right to achieve this outcome. It shows that continuity need not be a barrier to good ratings.