Or how some tv shows are pimped as 'New Hit Series'... weeks before the pilot aired. The CW is especially guilty of this.
Jaffrey, I know what you mean. I was born in 1979, and most of my references or phrases, I have to explain to people who were born while I was in high school. My wife once said that the phrases I sometimes use make me seem even older.
(I will say, however, that if you looked at me, I could pass for someone in their late 20s. Working in Frozen Foods in one form or another for over 20 years probably cryogenically preserved me somewhat...)
Illogical. It cannot be a hit if it has not yet aired to extravagant ratings that don't dip as the first few weeks saunter by.
Fascinating usage of the euphemism "pimped", by the way.
 
				
 So...yeah.

Closest we have to 'wave' emojis.