My son is 10, loves Wii, Chess, card games, robotics, and is a big Star Wars fan. He has had a passing interest in Star Trek, but nothing serious. When he saw an ad for the new Trek movie, his eyes popped out and said he wanted to see that opening day. If there are a few million more people his age with that kind of curiosity, then Abrams has done his job and the stewardship of the franchise will have passed to a new generation for the next 40 years. I would love nothing better. Better to survive with new blood than to die on the vine out of stubborn steadfastness.
Indeed and this exactly the point. Trek needs to be accessible to all audiences -- not just Trek fans or scifi fans-- to be successful.
Even my wife who literally has no interest in Trek whatsoever says she wants to see this new film. If you knew my wife, you'd know what an accomplishment this is as she has no interest in
any scifi at all.
Here's what we need:
A whole bunch of people going to see the film because they are either fans or because it just looks so goddamned cool.
Then we need great reviews like TDK (or hell even like
Iron Man) had last year to get more people on the bandwagon.
We also need it not to suck.