Variety is reporting that
Melania grossed an estimated $7 million this weekend, above the projections of $3-5 million. Their headline even feels like it's trying to put a positive spin on things – "'Melania' Beats Expectations" – but the truth is Amazon/MGM spent $40 million to acquire the film, and another $35 million to promote it, so it's still a big fat flop, finishing third behind Sam Raimi's
Send Help (and YouTuber Markiplier's indie flick
Iron Lung.
But in the end, who gives a crap? Amazon will gladly take the loss if it means the Trump regime does things that favor their business. Consider it Jeff Bezos' contribution to whatever Trump's latest grift is.