So, less than a year ago DC left Diamond and all hell broke loose, remember?! Well, prepare yourselves. Newsarama| Marvel picks Penguin Random House as new distributor Yep, starting on October 1, Penguin Random House Publishing Services will be the Direct Market distributor for Marvel. Diamond apparently negotiated a deal where comic shops can still order the Marvel products through them, but Diamond themselves will be getting them via PRHPS, so they probably won't be able to offer the retail discounts they do now. Presumably, PRHPS will themselves offer such discounts, so I'd expect a lot of comic shops to make the switch, especially considering the economic pressure they're probably under after over a year of lockdown. Diamond puts on a brave face for now, but make no mistake, this comes as a big blow to them. Until a year ago, DC and Marvel made up about three quarters of Diamond's monthly business. While they probably won't lose all their Marvel business, they will depend on Image, Boom and Dark Horse all the more now. And some of these smaller publishers might feel the need to "leave the sinking ship". Now, Marvel made a safer choice as new distributor than DC last year, as PRHPS is already a successful distributor, and I don't think there will be any growing pains the way we saw with Lunar and UCS. So, my guess is that comic readers probably won't notice any change. Not immediately, anyway.