I love those non-arguments.
Guys, the new movie didn't automatically make a profit by default, just because it was about Kirk and Spock. It made profit because of how it was made, how it looks and sounds, and how good the marketing campaign was.
Guys, the new movie didn't automatically make a profit by default, just because it was about Kirk and Spock. It made profit because of how it was made, how it looks and sounds, and how good the marketing campaign was.