Also, the movies, at least from the way this conversation was started, will be done after the next one, so what is the direction then? Novels and online games?
Pretty much. Not really sure how much more "direction" the franchise needs. Sure, we'd all love another TV series or even more movies, but all it would take for that to happen is for someone to pitch such a thing and if approved then they and their production staffs would develop that show or movie. All that can be accomplished without a ceremonial Leader of the Franchise Overall.
Ok, but that does little to encourage franchise growth or keep fans brought in by Abrams films to stay. And maybe nothing will, but I am always frustrated by the status quo of the Trek franchise, especially now that I am older and more aware of the reasons why such things occur.
Also, I'm not calling for a ceremonial leader, but rather someone that I, as a fan, can say, "Hey, what about this?" or "Why isn't this happening?" without the bureaucratic run-around. I might still get that, but I would at least feel some sort of indication of the state of the franchise. Personally, I don't want to go back to novels and online games. That strikes me, from a business standpoint, to be a rather limited market.