Gallery Books?

[Technobuilder]

I read an article about S&S forming Gallery Books imprint, but I thought it was going to be uninvolved with the Star Trek Publications?

Then I picked up ST: Seven Deadly Sins (Great so far BTW), and it's got the Gallery Logo on it.

Just thought I'd ask those in the know what the what was.

Thanks.

 

[JD]

From what I've read, the Trek TPBs will be released under the Gallery label from now on, while the MMPBs will still be released under the PB one. I'm pretty sure all of the editing and whatnot will still be done by the same people, it's just the name on the books that will be different.

 

[Therin of Andor]

It's an imprint. Previous ST stuff from Simon & Schuster have used Wallaby, Archway, Wanderer, Minstrel, Little Simon, among others.

 

[Technobuilder]

Hmm... so what's an imprint?

I know almost zero about the publishing industry and why they do the things they do.

I guess what I'm really trying to figure out or just understand better is what the reason for "Gallery" in the first place is?

Thanks.

 

[Christopher]

An imprint is a brand name used by a publishing company. The same company can have multiple imprints representing different subject matters or directed at different audiences. For instance, Del Rey Books is the SF/fantasy imprint of Ballantine Books.

Gallery is an imprint formed as a merger of the Pocket imprint's hardcover and trade paperback lines with the imprint called Simon Spotlight Entertainment, which I believe was a young-adult imprint. It's basically about consolidating their HC/TPB stuff (or a large portion of it, anyway) under a single division, while Pocket goes back to focusing exclusively on mass-market paperbacks (the original meaning of "Pocket Books").

 

[captcalhoun]

some comics companies also have imprints EG DC's Wildstorm and Vertigo. Marvel's got one too, i think.

see here:
http://en.wikipedia.org/wiki/Imprint