Hence why they completely ignored canon and now pretend they're going to make it up in S2 (hint: they aren't another lie from the dozens they've already told).
If it was always Prime, why doesn't it match up with Prime timeline at all in pretty much every regard? Why does the show clearly more align with Kelvin?
Let's see what they actually make
before damning it. Season 2 could very well fix stuff (ENT reconciled its own share of discrepancies with the larger franchise toward the end of its run).
As far as the Powers That Be describing DSC as it's own world, I think that's more to do with the show having it's own style and themes, not literally that it's not (at least ostensibly) set in the prime universe.
Legitimate question. What do you even like about Star Trek because all you seem to do is pretend that the rest of the Star Trek franchise is boring and that Discovery is the only entertaining thing about Trek and that Discovery is the only route that Trek could go in to keep it "entertaining"?
Can't speak for him, but I do recall seeing him post stuff about liking other series and stuff before. Besides, different people will have different preferences in regards to the franchise overall. Case in point, I've found back issues of old '60s and '70s
Amazing Spider-Man comics to be enjoyable, but I personally believe that
Ultimate Spider-Man is the superior Spidey series in pretty much every way. Doesn't mean I don't like the other or think its bad, I just have a preference and feel the other tells the better story.
Star Trek has never been lowest common denominator garbage like you seem to pretend that is what only matters. If you want lowest common denominator garbage, go watch Marvel or DC movies or watch Transformers crap.
And yet Marvel gave us
Winter Solider (good movie made by people who took it as seriously as they would a "normal" film) and the
Guardians of the Galaxy movies (good writing, well-developed characters, and an understanding at how to emotionally invest the audience).
People watch Star Trek because the Star Trek brand comes with expectations that you're going to get somewhat intelligent utopian sci-fi.
And yet the most popular stories of all were comedies about little furballs and whales,
Moby-Dick in space!, WWII sub movies in space!, a zombie movie that was a sequel to a zombie/war episode (all "in space!"), hour-long fanwank fests, and two of the biggest budget
Star Wars fan films ever made.