I'm 35 and loving it...
From reading the reviews, though, it seems like my age group in general likes the movie the least. The older 40+ who grew up on TOS seems to enjoy it more than my TNG/DS9/VOY generation. And then we have the younger crowd who seem to be getting their first taste of Trek through this movie, and they seem to be pretty excited about it too.
This movies *IS* pulling a lot of older viewers - make no mistake about it. I saw it on a monday matinee, and the 1/3rd full room probably had an average age of 50+...
But they did seem to enjoy it too.
That's why 99% of Paramount's marketing have been towards young viewers (25 and less), they are eager to make Trekkies out of a new generation.
From reading the reviews, though, it seems like my age group in general likes the movie the least. The older 40+ who grew up on TOS seems to enjoy it more than my TNG/DS9/VOY generation. And then we have the younger crowd who seem to be getting their first taste of Trek through this movie, and they seem to be pretty excited about it too.
This movies *IS* pulling a lot of older viewers - make no mistake about it. I saw it on a monday matinee, and the 1/3rd full room probably had an average age of 50+...

That's why 99% of Paramount's marketing have been towards young viewers (25 and less), they are eager to make Trekkies out of a new generation.