Corey Doctorow calls this techno feudalism. It's where you don't own anything and businesses extract rent instead. The problem with this for streaming is stuff becomes unavailable. There are shows I want to watch now that are no longer on streaming. In some cases, they're available on FAST services, but now, in some cases, I don't even have the option to buy the show on physical media to avoid the ads. This is like living in a world, where you can't fast forward the commercials like you can with old VHS recording. This is going to change how people treat media.