I venture to predict that the "exiting physical media" will last just until someone manages to find a way to burn good quality "discs on demand" (the film equivalent of POD) and "pirates" turn into businesses. All these companies will be yelling about the money they are losing, find that making statements about not caring about piracy has left them in an iffy legal position and decide that the best way to tackle the problem is to cater for the demand themselves.