Which is what makes it jumping on the bandwagon. Whenever someone does something remotely successful, there are soon a lot of shows which try to replicate that success. Remember all the prequels after Star Wars started making them? This time it was BSG and "Batman Begins" that caused everyone to think a reboot was a really cool idea. There have been remakes for a while, but recently there have been a lot of them.
No, I dont recall all that many prequels. Hollywood is always about "duplicating success". We got the Trek movies partialy because of Star Wars. And no doubt it factored into TNG getting the green light too. Hell, TNG was a reboot (Star Trek done "right" in GR's mind) So lets not poo poo Hollywoods habits so quickly,

Star Trek fans were probably the furthest thing from the executives' minds. They are usualy after a wider audience. On the other hand the people making the movie were fans to varying degrees.No, there is nothing about the franchise or its established continuity that good writing wouldn't have made better. That's like everyone claiming not that long ago that "franchise fatigue" was the big problem. No, it was bad writing and bad decisions made by the producers, and probably executive meddling from UPN. For some reason they got it in their heads that Star Trek fans are morons, and their product reflected that. From what I've seen, the new movie seems to reflect that same attitude.
What does that really mean? it was a success. It hit the right notes with the general audience. The same cannot be said for other remakes out this year and the past few years.The same in that it is yet another dime a dozen remake.