That's closer to the 70s Parker personality. As casualties build up in his career he begins to feel responsible and blame himself for any errors he may or may not have committed along the way.
IOW, the greatest period of interest and consistent development for the Parker character. His vast appeal continued to grow because he had to suffer with/carry the worst of human experiences, making him a classic example of the tragic hero. The trailer seems to lean in that direction (one would hope with his grief over Aunt May and the fact MJ does not know him anymore), but its too early to tell if the film will maintain that kind of emotional weight throughout (meaning will he eventually see a rainbow at the end of it all, instead of being a similar character to his early to mid 1970s version?)..
Moreover, I'd like the Punisher to continue his behavior from the TV side, being as brutal and focused on whatever job he takes on--especially if that initially includes Spider-Man as one of his targets. The "kid" reference he makes indicates he might have some working relationship with Spider-Man (something seen in many a Spider-Man comic), and if that happens, hopefully, its during the last quarter of the movie, after a well-justified conflict.
The Scorpion...not too thrilled about the mecha-esque direction of the suit. It looks a bit odd.
The light piano melody at the beginning of the trailer was--of course-- a version of the late Bob Harris' theme to the 1967-70 Spider-Man animated series.

