I'm assuming that most people who watch DS9 and VOY now have watched it more than once, probably a lot more than once, and will continue to watch it from time-to-time. The initial news about the upscale will bring more eyeballs than normal but, after that, every time someone watches on that service, it's a view. Period. They add up. That's why I said "over time"."Over time it'll pay for itself." Will it? That's where I get unclear on the cost risk vs reward for a streaming service. Will creating higher quality versions of older shows generate enough subscriber revenue to justify the expense?
AI up-scaling is getting better and cheaper which is I assume why Paramount shuttered the division that redid TOS and TNG on Blu-Ray making it unavailable for the VOY doc. That said I'd say DS9 and VOY getting an official upscale treatment is inevitable.
And the threshold for what's considered success would be lower if all it is would be a simple upscale, and nowhere near as expensive as what was done for TNG.
They've already done upscales of I Love Lucy. I don't know how much demand there is for a '50s show these days, but they did it anyway.
Check it out here. They did a cheap upscale for Blu-Ray from an earlier home video format (probably DVD) even though the 35mm negatives for Lucy were available.
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