Equally, the beginning of the episode contains a setting that clarifies the problem with the whole series in a second particle. We see the label on a bottle of red wine from Picard's winery. There is: Château Picard, Grand Vin de Bordeaux. You have to know that in a consequence of the fourth season of Star Trek Next Generation from 1990, we see how Captain Picard returns to his homely winery, while the Enterprise is repaired in space dock in orbit. Picard's hometown is the village of La Barre in France. In France there are two villages with this name, both are in the Burgundy in the east of the country. Accordingly, the creators of the current series in the first season had also labeled the wine correctly with Bourgogne-Franche-Comté, the modern name of the Burgundy. Why is Picard's winery then at once in Bordeaux, on the other side of the country on the western Atlantic coast?
This is just because it has been a true Château Picard for more than half a century and the series makers now in collaboration with this winery have brought a wine on the market, which carries the label from the series. This wine is now sold to Trekkies in the US; With a discount of just under 300 percent. And because French have strict laws for the designation of food from food, you could not write on this wine just as in the first season of the series Bourgogne-Franche-Comté. So after more than thirty years of established background history, Picard's homelanded goods were relocated to Bordeaux. Because the story is less important than the money you can earn with it. How the Frenchman would say: C'est de la Mermde! (That's a very nice crap!)
).
