The odd thing is, if he was supposed to bring in young women viewers, why didn't they feature him more? It's like they didn't think it through.
They featured him more than Sulu or Uhura. He even got a first name, unlike them.
Chekov got a lot of screen time in the original series, despite Koenig occasionally lamenting that he didn't get much to do on "Star Trek." Although, in Koenig's defense, I do understand the actor's desire to do more and better work.
Koenig was also featured in teen magazines of the time.
Chekov got to go on more landing parties than either Sulu or Uhura. Played a sizable role in "Who Mourns for Adonias?", "The Deadly Years," "The Gamemasters for Triskillion," "The Apple," "The Spectre of the Gun" and "The Way to Eden."
And, of course, Chekov screamed a lot.![]()
Chekov even got to do a Russian Cossack dance in "I Mudd".