I know it's a good solid movie but that doesn't always mean much. I've seen plenty of good movies that bomb and we all know there is alot of crap that ends up making money. I think it was basically a perfect storm of alot of things coming together that made the movie a success.
For starters it brought back the orignal crew. There the most iconic of all the Trek characters so everyone is familiar with the old show on some level and I would say it's even popular with most. It made by Abrams who is a rising star in Hollywood. "Lost" and "Cloverfield" and "Alias" to lesser degree has basically put him on the map. Also we haven't had any new Trek for awhile so people and also we haven't had much space opera either for awhile. Then it got good reviews. I also think the adds were good. The orignal one with the Enterprise being built was perfect. I think the other add with Uhura taking her shirt off and Kirk watching the ship being built on his motocyle were good visual hooks to get people intrested. Those two scenes I felt did a good job of selling everyone on the idea that this Trek would be more hip than we are used to.
Jason
For starters it brought back the orignal crew. There the most iconic of all the Trek characters so everyone is familiar with the old show on some level and I would say it's even popular with most. It made by Abrams who is a rising star in Hollywood. "Lost" and "Cloverfield" and "Alias" to lesser degree has basically put him on the map. Also we haven't had any new Trek for awhile so people and also we haven't had much space opera either for awhile. Then it got good reviews. I also think the adds were good. The orignal one with the Enterprise being built was perfect. I think the other add with Uhura taking her shirt off and Kirk watching the ship being built on his motocyle were good visual hooks to get people intrested. Those two scenes I felt did a good job of selling everyone on the idea that this Trek would be more hip than we are used to.
Jason