@kirk55555 Should Kevin Feige step down from his position as studio head and creative overseer of the MCU because Doctor Strange and GotG 2 made considerably less money than Captain America: Civil War?
They didn't make less money because they were mediocre or bad, though. Civil War, while definitely being a Captain america movie, also had most of the Avengers. It was also the sequel to The Winter Solider, which even for an MCU movie was really, really loved by most of the fans. Of course it was going to do better then Doctor Strange or even GotG. It was a juggernaut. DS and GotG have nowhere near the appeal of the Avengers characters, which is really saying something because DS did very well and GotG was a break out hit (also, I'll point out that GotG 2 still made more then GotG 1, unlike Apocalypse compared to DoFP).
One movie making more then another doesn't always mean anything. Sometimes there are good reasons that one will make more money. But, in the end, Apocalypse almost certainly made less money then DoFP (a movie a lot of people enjoyed and reinvigorated the franchise after the bad reactions to X3 and mixed reactions to First Class) because of the mediocre reaction that fans and critics had to it. It made 200 million dollars less then the movie directly before it (and I'm not even talking about Deadpool), and it was because of its quality. Kinberg was a big reason for that lack of quality (along with other factors in my opinion like the less then stellar acting of people like Jennifer Lawrence).
So, quality is a big factor in the FOX X-Men movies, arguably a good deal more then in the other two superhero movie franchises. Bad reviews hit them harder then they hit DC. Sure, Kinberg can (sometimes) make FOX a profit (as long as he's not writing F4), but his movies are making less. If he doesn't start producing better work, his stuff will keep making less and will keep hurting the X-Men movie franchise, which is already in a distant third place now that Sony and the MCU are pretty much together.
People in general don't seem to be that excited for the non-Deadpool X-Men movies anymore. Keeping Kinberg around instead of handing over the main X-Men movies to new blood is just going to hurt them more and more unless Kinsberg can really turn the ship around, and I'm far from convinced he can do that.