The noticeable lack of Leonard Nimoy

[Finnegan]

This was the unveiling of the film for the general public, not geeks like us who can list fifteen or more cast members.
It could be they figured having Nimoy in it would confuse Joe Moviegoer. Most people know Nimoy as Spock. Seeing him in the trailer with white hair and such may get Joe Moviegoer to think, "Is this a sequel?" He may even wonder if the younger guy in blue with pointy ears is Spock's son.
Also, sadly, having Nimoy in the trailer gives it a link to the past that could be baggage when the goal is to make this seem fresh. Joe Moviegoer could think it's "just another" Trek movie and they just didn't show Shatner and the others. Truly Star Trek XI.

Methinks JJ is just being cagey and secretive. Nimoy is the "ace in the hole", he thinks, that will be the bridge connecting TOS and his new film. The more mystery and word of mouth speculation about Nimoy as spock, the better. That's the line of reasoning being used here, I think.

 

[RoJoHen]

What exactly IS Nimoy's part in this movie? I know it's Spock, but HOW?

Go see it and find out!

 

[darkshadow0001]

I'm sure fans probably missed him in the latest trailer (though I haven't seen anyone mention it). But to general audiences, I'm sure the appearance of Nimoy or anyone else from the franchise would not compel them to give what appears to be a reboot a chance.

Will TPTB use Nimoy at all in ads for this movie?

I don't think this story focuses around Nimoy, so that is why Nimoy is not in all the ads. I believe the only reason he is in this film in the first place (which is not a bad thing) is to help promote the film. If Nimoy or any other original cast member was not in this film, would you still see it?