the next Trek TV series preview discussion

Discussion in 'Future of Trek' started by jefferiestubes8, Feb 21, 2012.

  1. Tom

    Tom Vice Admiral Admiral

    Nov 10, 2003
    In your Mind!
    But dare i say, is Roddenberry's vision still consistant with today's society? An optimistic view is great, dont get me wrong, but does is make for succesful entertainment these days?
  2. Dukhat

    Dukhat Rear Admiral Rear Admiral

    Dec 26, 2007
    Baltimore, MD
    Kinda presumptuous of you to speak for all Trek fans, eh?
  3. Sindatur

    Sindatur The Gray Owl Wizard Premium Member

    Jan 2, 2011
    Sacramento, CA
    And...Who's version of "Gene Roddenberry's Original Vision" (GROV) are we bound to, to judge if it's acceptable to us as Trek Fans? You could start a thread asking "What is Gene Roddenberry's Original Vision" on this very board, and almost every post would have a slightly different answer (some of them drastically different then others).

    Some folks love ST09, because it perfectly captured GROV, others thought it didn't but love it anyways, while yet another group detests ST09 because it didn't come anywhere near capturing GROV
  4. jefferiestubes8

    jefferiestubes8 Commodore Premium Member

    Mar 8, 2009
    New York City
    The TV Addict site has an article up this week about pilots being released online before their linear TV premiere and the results.

    The Business of Show: Is the Practice of Releasing Pilots Early Online Doing More Harm Than Good?
    discussing ABC network and now CBS has done it with their first show.

    NBC released the pilot of Revolution online 2 weeks early. and it sparked interest.

    There is another article here:
    Is The Best Way To Market a New Series To Let People See It Early Online?

    Other shows have done a lot more like NBC's Smash pilot:
    the Hollywood Reporter mentioned

    The pros vs cons.
    positive word of mouth vs low ratings on a linear tv channel.
    With the idea that a Star Trek show could live not on a linear channel due to its fanbase and the discussion on this thread
    Would it really matter if the next Trek series were on linear TV?
    and Netflix releasing House of Cards entire season at once changes the game and this new way of watching TV and promoting a new series even on linear TV by releasing the pilot early as a preview may become commonplace for networks and cable TV in 2 years.

    The idea of
    would work for Trek if CBS could pick one major airline. This is really an idea way to get many audiences interested as a domestic cross country flight has a captive audience. The buzz would build.
    Last edited: Feb 22, 2013
  5. Temis the Vorta

    Temis the Vorta Fleet Admiral Admiral

    Oct 30, 1999
    Maybe that's a bad idea for network TV, but releasing episodes at the same time has paid off for Netflix, because viewers appreciate the idea of being in control of their own viewing, regardless of whether they "binge" or drag it out so long like me, that I still haven't seen the final episode. They may have given up something in terms of ongoing PR value of word of mouth, but much of the PR they got was, how much viewers like the new system.

    Star Trek isn't going to be on network TV unless it's in conjunction with being on streaming as well (like CBS is doing with Amazon for the Under the Dome launch) so the follies of network marketing are a moot point. Their business model is doomed anyway for anything interesting, they'll have news, sports, reality shows and the lowest-common denomenator programming.

    You could use airlines to build PR about a new show, or you could put a trailer on appropriate movies (such as the ones with Star Trek in their name). But the quickest and most direct route is to put the show on streaming and then do a targetted ad campaign that offers a free trial period and a whole season's worth of a new Star Trek series at once.

    Tell me that wouldn't get a huge response. Online advertising is cheap, and the value of getting one new subscriber is much larger than the value of getting one new ad-watcher on network TV, so even if most of the try-outs don't convert to new subscribers, it would still be valuable. Plus, it makes the service "stickier" for existing subscribers.