It's kind of unbelievable to me that the same people who were bitching and moaning about how ST and STID being rehashes, and didn't show anything new, are NOW bitching and moaning about this.
Listen, I understand the reaction of those who are hesitant because they weren't fans of the previous two films, or the fact that this trailer is being presented in a very different way then trailers for the previous films, including JJs. But to be honest, I'm glad they did something fun and exciting for this trailer, even if its a little bit different for Trek. I don't expect the final film to be just action, especially with Pegg writing it.
The basic premise of the trailer however, seemingly is a very very TOS storyline. I mean if I read in a compendium of previous Trek episodes the plot of: "After, the Enterprise is severely damaged in a battle with an unknown enemy, the crew attempts to regroup on the planet below. What they don't realize however, is that they have stumbled into the middle of a war between two rival powers. Left with no other choice, Captain Kirk allies himself with an alien warrior, in order to recover his ship and get his crew out alive. ", I wouldn't think twice about it being an outlier. I mean, thats a fucking classic Star Trek plot if I've ever seen one. That may not be the exact plot that we are working with here, but something along those lines seems close.
I can totally see where people are making the Guardians of the Galaxy connection in terms of the marketing, but I can see why Paramount has decided to market it that way. Its a pretty good template to build off of, especially for a property like Guardians, that wasn't really a mainstream property till the film came out.
I'm sure in the next few months we will see a more traditional trailer with some plot building, rather then this sort of sizzle reel teaser. I really do think the plot of this film is going to be a very classic Trek plotline, and I'm excited to see it unfold with a budget that can fit the storytelling that it wants to do.