Throwing my opinions in the mix:
I... don't know.
I mean, I'm generally not the biggest fan of the new movies. But hell, they are entertaining. And the
trailers to them were usually pure excitement! I watched the trailers for 09 and Into Darkness at least a few thousand times.
But this one? It's not bad. But it seems a bit generic. I watched it. And I didn't had the desire to rewatch it. Which is strange.
A few thoughts:
-McCoy: "At least I won't die alone" -> The best part of the trailer. I really liked the character interactions in the previous movies. I hope there is more stuff like this in the movie (and that they didn't show their best stuff already in the trailer). Simon Pegg as a writer gives me hope (in fact, more so than the trailer itself)
-Except for a few beauty shots, there is very few CGI (as is usual for a teaser trailer). That being said: the alien swarm attacking the Enterprise looks... generic? More like a cutscene from a video game.
- There are a lot of different, evil looking aliens in the trailer. Guessing this planet is some sort of "starship cemetry", and that most of the aliens we saw in the trailer aren't actually the bad guys, but some random aliens, stuck on this planet, attacking the new ones.
I don't like that.
That's basically the premise to Voyagers "the void". Which was a great episode, because it had a lot of action for a tv show. But I don't really see the premise filling an entire movie.
And so many different alien mooks make the whole situation look more like a video game with low level enemys as filler.
- I don't like the Enterprise being destroyed and the crew scattered across the planet. It's a neat consept. But the Enterprise was on the receiving end in
the previous two movies. I actually really like the design of the JJprise (yes, really!), I want to see her having a hero moment! Except for the one shot in 09 were she fired a few phaser shots... at
rockets... to clear the way for Spocks Jellyfish saving the day... and then firing on the Narada
which was already defeated, the new Enterprise has
never been on top of things

This new ship really is in need of a big
FUCK YEAH!-moment. And this trailer suggests she won't get one, and instead go down in the first act of the movie
-I really like all the new uniforms and variants, especially the field jacket
- the alien planet looks a bit boring... I was hoping for a more "intergalactic" story, taking place on a few different planets (and NO, not Earth
AGAIN)
- they
really tried to steal the whole
Guardians of the Galaxy-schtick with rock music in space opera. But with loudly claiming "we did it first" (using the same song as in Trek 09). Seems a bit petty. But that's the fault of the marketing department, not the movie makers. Hope the movie itself feels a bit more traditional.
-Notably absent from the trailer:
Carol Marcus!
Final verdicts:
Will wait and see. It's not a trailer that had me on the edge of my seat, and what we can make out of the plot (fight aliens to survive) and the characters (white chick who fights) is nothing too innovative. In this moment, what I miss the most is an actual
theme for the movie (the first one was "the band get's together", the second one tried to be "the darkest hour", with the heroes being threatened from within. I can't see one from this trailer except "everyone has to fight for survival"). But it's entirely possible we will see a thematic arc for this in the movie itself or even already in the second trailer.