But seriously, this is the well-deserved rep of self-published works. I hired an editor and had several more English major pairs of eyes proof-read (which is different from editing, though it sounds like the book in question needed both).
I would add cover designer too, btw.
As for the author being clueless about the pics, that is highly unlikely. Authors of nonfiction have to tell publishers what pics to go get and license. And this book sounds author-designed and formatted, so it's really probably on him.
A few proofreaders would have cleaned up the typos (of which there are hundreds).
At the risk of blowing my own horn I think I could easily have come up with something more attention getting and aesthetically appealing.![]()
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