Any time I've ever seen an Enterprise destroyed, it's always had meaning, or at least a legitimate reason for being destroyed. Usually it was written in to help further the plot or some narrative aspect. (The destruction of the Enterprise-D in Generations is iffy, and poorly written, but I'm okay with it). Lately, however, in the JJ universe, the Enterprise has been destroyed twice; the first time in Into Darkness and then clearly it gets demolished in Beyond. I guess what I'm getting at is nowadays they just do it because they can. They want action, and explosions. Look back at the Enterprise refit, we got attached to that ship, Spock dies in that ship, they encounter V'ger in that ship, they sacrifice that ship so that Genesis didn't fall into the wrong hands. IT HAD MEANING. Moreover, that meaning was intensified because we were familiar with it. Same with the Enterprise-D, we'd gotten to know that ship for 7 years. Some of the best, happiest, funniest, saddest, and intense moments happened on that ship. The Enterprise-C was destroyed defending a Klingon outpost and because of that, the Federation and Klingons became closer and more trustworthy of each other. When you destroy the Enterprise just to get people to come see your movie, it just cheapens the experience I feel like. The alternate universe Enterprise is nice and shiny and all, but I don't have that same connection I did to the other ones, they haven't made me want to put my faith in it because they destroy it every movie.