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Spoilers Marvel Cinematic Universe spoiler-heavy speculation thread

What grade would you give the Marvel Cinematic Universe? (Ever-Changing Question)


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In general, yes, I agree with you. But within the MCU, I think there are reasons this doesn't work.

I know you're a writer, so I'm sure you're aware of the whole promise/payoff issue in fiction. To broadly summarize for others though, your readers/viewers will start the story with certain expectations based upon what is established at the beginning of a story.

See, the problem here is with the basic definitions. The MCU isn't one story. It's a shared universe encompassing multiple individual series, like Star Trek or Star Wars or the Arrowverse.

The problem is that people have started thinking of stuff like Infinity War/Endgame as the rule instead of the exception. Like I said, they don't get that Phases 4/5 aren't continuing that level of interconnectedness, they're going back to the looser approach of Phase 1 or the Netflix shows, where each character's stories pretty much stand on their own with only loose continuity between them.


So if you write a grounded crime fiction novel, for example, and then bring in demonic possession in the third act, you will alienate a lot of readers.

See, that's exactly why your analogy doesn't work. The MCU isn't one genre any more than it's just one story. You wouldn't expect to see Daredevil battling demonic possession, but you would expect to see Doctor Strange doing so. You wouldn't expect to see Star-Lord and Drax battling street-level criminals, but you would expect to see Luke Cage doing so.


The MCU has two issues here. One is fans have expectations, both based upon the Infinity Saga, and based upon the comic books, that will color their expectations. You may argue that that isn't fair, and I'd agree! But it's there.

The job of fiction is not to limit itself to people's expectations, but to challenge and shatter them.


The bigger issue is that the MCU continues to use foreshadowing, repeatedly. This is most commonly done through the use of mid and post-credits scenes. In Phases 1-3, these almost always (unless they were harmless, comedic fluff) foreshadowed future movies. I think the only one of these guns which didn't fire was the scene at the end of Spider-Man: Homecoming involving Mac Gargan (who was intended to be Scorpion). In contrast, almost every post-credits scene in Phase 4/5 has yet to mean much of anything. The only one from the movies which actually foreshadowed anything was the Black Widow scene (which led into Hawkeye). Also, I guess, the Loki Season 2 trailer tacked onto the end of Quantumania. There were a handful from the Disney+ shows too - WandaVision teased elements of both The Marvels and Multiverse of Madness, notably. But most of the non-comedic trailer scenes have seen no payoff - even if they came out 2+ years ago - with payoffs not likely on the immediate horizon. Thus these post-credit scenes feel like pointless teases now that Marvel has no intention of going through with in the next five years, if ever.

I'll agree that's an issue, but it's a minor, incidental one. You're just underlining the problem, which is that fans have blown the supplemental continuity ties way out of proportion. People are more preoccupied with the brief post-credit tags and gags than with the movies themselves.

I'm not saying there isn't a level of interconnectedness. I'm saying that it's secondary to the merits of the individual stories, like it was in Phase 1. I mean, so what if there hasn't been payoff in two years? It took four years to get from Nick Fury's first mention of the Avengers Initiative in Iron Man to the formation of the actual Avengers.


Wakanda Forever, for example, was good, but it was transparent that the whole Riri element was played up in an effort to promote Ironheart,

No, it wasn't. I hate it when people say that, because it's misunderstanding how story and character work on a profound level. Riri was absolutely essential to the story of Wakanda Forever. She was a reminder to Shuri of what she used to be, which not only motivated Shuri to protect her but gave her the freedom to leave that role to Riri and move on to embrace the role of Black Panther. Riri was the only reason Wakanda and Talokan were even in conflict, because they probably would've been on the same side on the vibranium-detector issue if it hadn't been for Namor's determination to kill an innocent teenage girl who was an embodiment of the very African-diaspora youth that T'Challa opened up Wakanda to help in the first place, and thus an embodiment of T'Challa's legacy. Riri was exactly the character who had to be in that role in that specific story, regardless of what it was setting up for her future.

Again, you're making the mistake of seeing continuity and assuming it's the exclusive reason for a thing rather than a secondary aspect. Something can mean more than one thing at the same time, the fundamental and the harmonics.


and whatever the fuck they were doing with Allegra de Fontaine was to help set up Thunderbolts.

Okay, here I agree. I don't see the point of de Fontaine at all.


Hawkeye larded up what could have been a tightly-focused story on Clint/Kate with the needless Yelena stuff.

Hard disagree. Kate/Yelena was awesome. I mean, if Kate's inheriting the role of Hawkeye, doesn't it follow that she gets her own Black Widow in the bargain?


Quantumania was so focused on the introduction of Kang it forgot to give Scott Lang a character arc (and didn't give Hope anything to do at all).

Scott's arc was about his relationship with Cassie, about working through her resentment at his absence and coming to trust her as a hero. QM was really more Cassie & Janet's movie than Scott's, and that's perfectly all right, given that it's pretty much an ensemble series and those two characters didn't get as much focus in the first two.



So people have this expectation that it's all going to fit together because...Marvel built up the expectation. And continues to build it up, across most contemporary projects.

Again, though, just because there's continuity doesn't mean that's the exclusive point of it all. The parts don't exist only for the purpose of combining into a whole. Something can mean more than one thing.
 
The problem is that people have started thinking of stuff like Infinity War/Endgame as the rule instead of the exception.
Nope.

2012: The Avengers
2015: Age of Ultron
2016: Civil War
2018: Infinity War
2019: Endgame

That's five Avengers/de facto Avengers movies in seven years, and now, four years after Endgame, audiences don't just not have another major team-up event, we still have pretty much no idea what the status of The Avengers is in-universe.

With Tony gone, is Pepper going to take a leadership role, or has she retired? Has Fury permanently stepped away from The Avengers, and is just working interplanetary diplomacy now? Will the Avengers be under SWORD's auspices, now that Fury is working for SWORD? (And is Fury SWORD's leader, after Hayward was arrested during the Westview crisis?) If Pepper has retired, will Sam lead The Avengers? Alternately, if Wong is in regular contact with Carol Danvers and Bruce Banner, thereby taking a leadership role, will Kamar-Taj be leading the Avengers? Will Shang-Chi be living at/working with Kamar-Taj? (Even if he doesn't necessarily have magic potential himself, he could surely be part of their general team.) If not, why not, and when will we see him again?

So, that's maybe five teams/agencies we've got to keep track of now - The Avengers, which may or may not still exist, Nick Fury and SWORD, Kamar-Taj's sorcerers, Kamala and the Young Avengers, and the CIA/De Fontaine's John Walker. And that's not even mentioning the Earth-based Asgardians, the increasing number of gods, the Eternals, the upcoming Fantastic Four, or characters/groups from other realities.

From their debut movies to Endgame, the big five of Tony, Cap, Thor, Bruce, and Natasha never went more than three years without a major movie appearance, and most often had leading roles about every two years. What's more, general audiences understood from IM2 forward that Fury and Coulson were assembling a "superhero boy band," with The Avengers tying everything together until Thanos' defeat. Now, we have uncertain futures with Spidey, Dr. Strange, and Thor, none of whom have announced projects, no mention of Shang-Chi for two years, and Bruce is bopping around space at will.

In short: you personally may not mind the breadth or quality of recent MCU output, but it's simply not honest to say the focus and narrative momentum, especially to casual audiences, isn't a lot more varied and confusing than it was before.
 
2012: The Avengers
2015: Age of Ultron
2016: Civil War
2018: Infinity War
2019: Endgame

That's five Avengers/de facto Avengers movies in seven years, and now, four years after Endgame, audiences don't just not have another major team-up event, we still have pretty much no idea what the status of The Avengers is in-universe.

First off: That's five Avengers movies out of eighteen total in those seven years. A part, not the whole.

Second: The MCU started in 2008, not 2012. It took four years to get to the first Avengers film. Infinity War and Endgame were the climax of a decade's worth of gradual buildup. It's a mistake to expect the MCU to stay perpetually at that same heightened, climactic level. It would be stupid for them to try. They've done the sensible thing, which is to start over again with a slow buildup, to focus on the individual productions like Phases 1 & 2 largely did.


So, that's maybe five teams/agencies we've got to keep track of now

What's wrong with that? How many different series were there in the Arrowverse? How many different series are there in Star Trek now? Again: The MCU is not one series. It's multiple series against a common backdrop. Crossovers aside, it's not a requirement to watch every single series. You can just pick and choose the ones you're interested in. That's how a shared universe is supposed to work. It's not mandatory to keep track of everything. That's just an option for fans, like me, who want to do it that way. It's perfectly fine if you just want to focus on one or two series and ignore the rest.


In short: you personally may not mind the breadth or quality of recent MCU output, but it's simply not honest to say the focus and narrative momentum, especially to casual audiences, isn't a lot more varied and confusing than it was before.

Only if you define your terms the wrong way by insisting on seeing it all as a monolith. I don't deny there's less unification between projects. I'm saying that's not as important as whether the individual projects are enjoyable. Interconnection among the parts of a shared universe is supposed to be an optional extra level of enjoyment. It's great if it's there and if it works well, but if it isn't, that doesn't mean the whole thing is ruined, because it's just supposed to be secondary.

So don't you dare say I'm not "honest." That's insulting and uncalled for. I just disagree with your sense of priorities. And frankly this whole thing is getting tiresome. Let's just drop it.
 
In short: you personally may not mind the breadth or quality of recent MCU output, but it's simply not honest to say the focus and narrative momentum, especially to casual audiences, isn't a lot more varied and confusing than it was before.

More than that - if you build a narrative around characters who you want to be “important” but the audience does not give a chuff about them - then what?
 
See, the problem here is with the basic definitions. The MCU isn't one story. It's a shared universe encompassing multiple individual series, like Star Trek or Star Wars or the Arrowverse.

If we're talking about the Infinity Saga, each character had a set of standalone movies with their character arcs. However, the Avengers movies (and let's be honest, Civil War, which was really an Avengers movie) all followed up on those arcs as well.

The problem is that people have started thinking of stuff like Infinity War/Endgame as the rule instead of the exception. Like I said, they don't get that Phases 4/5 aren't continuing that level of interconnectedness, they're going back to the looser approach of Phase 1 or the Netflix shows, where each character's stories pretty much stand on their own with only loose continuity between them.

You're presuming this is by design, though. I don't think it is. I think Feige & company wanted the Multiverse Saga to be similar to the Infinity Saga, but Disney's demand for more streaming content pushed them to greenlight a bunch of ancillary stories that otherwise wouldn't have been told (or, if they would have been, would be 2-3 hour movies, not 6-hour miniseries.

And, to be clear again, I am 100% fine with the approach of more content, more loosely tied together. But Marvel never said this was the intent, and never gave fans any reason to expect that was what was happening. It's only an expectation that has gradually built across the last three years, as we've seen the sum of the parts (and especially once they announced that Phase 4 would arbitrarily end on December 31, 2022 without an Avengers movie in sight).

I'm not saying there isn't a level of interconnectedness. I'm saying that it's secondary to the merits of the individual stories, like it was in Phase 1. I mean, so what if there hasn't been payoff in two years? It took four years to get from Nick Fury's first mention of the Avengers Initiative in Iron Man to the formation of the actual Avengers.

This is not a fair comparison, because Marvel Studios lacked either the capacity or the goodwill within the industry to build to an Avengers movie quickly. They now have the ability to put out three movies a year, rather than 1-2 movies every year or two.

No, it wasn't. I hate it when people say that, because it's misunderstanding how story and character work on a profound level. Riri was absolutely essential to the story of Wakanda Forever. She was a reminder to Shuri of what she used to be, which not only motivated Shuri to protect her but gave her the freedom to leave that role to Riri and move on to embrace the role of Black Panther. Riri was the only reason Wakanda and Talokan were even in conflict, because they probably would've been on the same side on the vibranium-detector issue if it hadn't been for Namor's determination to kill an innocent teenage girl who was an embodiment of the very African-diaspora youth that T'Challa opened up Wakanda to help in the first place, and thus an embodiment of T'Challa's legacy. Riri was exactly the character who had to be in that role in that specific story, regardless of what it was setting up for her future.

Riri had no agency whatsoever in Wakanda Forever, let alone a character arc. She was a bystander throughout the film, having nothing to provide outside of two action scenes other than some sassy comments. This is why she felt so awkwardly pasted into the movie, at least for me.

Oddly enough, although the use of America Chavez in MoM was somewhat similar to Riri (a young character that the villain is trying to capture because of special powers), America felt integral to the plot in a way that Riri did not.

Hard disagree. Kate/Yelena was awesome. I mean, if Kate's inheriting the role of Hawkeye, doesn't it follow that she gets her own Black Widow in the bargain?

Maybe? But IMHO that was better saved for another story.

Admittedly, this was the only time that Yelena and Clint could interact. But as I said upthread, my preference would have been Clint was in Black Widow - the Natasha/Clint friendship had never properly been explored.

Scott's arc was about his relationship with Cassie, about working through her resentment at his absence and coming to trust her as a hero. QM was really more Cassie & Janet's movie than Scott's, and that's perfectly all right, given that it's pretty much an ensemble series and those two characters didn't get as much focus in the first two.

I don't really think Scott changed over the course of the movie. The decisions he makes in the third act are the same as those he would have made in the first. He makes no real sacrifices, and returns to his life as it was before. I guess he realizes Cassie is a grownup now?

I don't mind the ensemble nature of the Ant-Man movies, but the decision to leave Luis out was a huge fuck-up. He was the heart and soul of the Ant-Man movies. That, plus the change in tone (from the lighter, to the darker side of the MCU), a change in setting (from relatively grounded, to the weird/cosmic side), and a change in stakes (from lower-scale to epic) made it feel like this was a different kind of superhero movie masquerading as an Ant-Man movie.
 
I care about a lot of the new characters. The new characters are great. They're not the problem.

I agree with this. Would you mind elucidating then what you think is the problem?

I have said this before, but I think the problem is largely that the Disney+ shows should never have been put on equal footing with the theatrical releases.

Putting them at a higher level of continuity with the core MCU than something like Agents of Shield or Daredevil was fine. However, they should have worked to "brand" the Disney+ stuff as its own thing or a series of its own thing (like introducing the Young Avengers, Midnight Suns, etc.) Use it to build another layer of content within the MCU which complements the core films. Because if you treat everything the same, the audience will get confused about which are the "events" they're supposed to pay careful attention to.
 
I do think there's a bit of an issue that coming off the Avengers saga people feel they are supposed to see everything to follow what's going on. People that haven't watched the Disney series don't know what they need to see to enjoy a particular movie or show. It's one thing to say the Kang Dynasty only needs show X and movie Y but if you haven't seen W X Y and Z how would you know that? How is a casual Marvel viewer to know what to watch?

Stuff that could just be standalone gets random stuff shoved in. Did we need the Son of Hulk in She-Hulk? What was that end scene in The Eternals about? So there's all this red herring connections thrown in that the viewer doesn't know what to do with.

The multiverse stuff doesn't even have a singular focus. You have Strange causing it here, Wanda and America Chavez here, Kang over here, then you have whoever is in The Marvels movie.
 
https://twitter.com/Luiz_Fernando_J/status/1722652927477563696

In #Korea’s #BoxOffice, negative WOM affects even more #TheMarvels, grossing 373k on THU, the worst in MCU’s history, dropping -46.3% from WED Opening Day (vs #CaptainMarvel ’s 2.1M, -31.6% back in 2019).
The new Marvel film hits 1.1M 2-day cume.

Apart from the dismal debut in #Korea, #TheMarvels had a really rough time in #France’s #BoxOffice, coming in #2 on WED Opening Day below #FiveNightsAtFreddys, grossing just est $435k with 49k admissions, similar to #BlueBeetle’s 415k with 47k admissions, an all time low for the MCU. WOM is shockingly bad with critics giving it a 2.5 and audiences giving it a 2.4, equivalent to a C #CinemaScore.

And that’s not all. Rough time in Europe as a whole. In #Italy’s #BoxOffice for instance, another all time low for the MCU as #TheMarvels grossed just 300k on WED Opening Day (vs #TheFlash’s 422k, #BlackAdam’s 260k), debuting also in #2 place ( below local drama #CeAncoraDomani’s 621k 2nd WED) and taking just 38k moviegoers to theatres.

T9PXUC1.jpg

That's not really anything to doom and gloom over. So Korea and Italy and France, which were never big MCU spenders, might not like the movie just yet. So what?
 
I don't mind the ensemble nature of the Ant-Man movies, but the decision to leave Luis out was a huge fuck-up. He was the heart and soul of the Ant-Man movies. That, plus the change in tone (from the lighter, to the darker side of the MCU), a change in setting (from relatively grounded, to the weird/cosmic side), and a change in stakes (from lower-scale to epic) made it feel like this was a different kind of superhero movie masquerading as an Ant-Man movie.

Sums it up nicely. Ant-Man's USP is interacting with everyday things on a not remotely everyday scale, hence the joy of the Thomas the Tank Engine scene in the first one. By dropping him into an alien realm you lose that and he (and Hope) become generic masked superheroes.

And yeah, Michael Peña was sorely missed.
 
First off: That's five Avengers movies out of eighteen total in those seven years. A part, not the whole.
Yes, a central, key part.

Second: The MCU started in 2008, not 2012. It took four years to get to the first Avengers film.
It's not that simple. General audiences, who mostly didn't stick around for IM1's first post-credits scene, and/or may not have seen The Incredible Hulk, didn't necessarily learn about the idea for a team-up (both in-universe and in cinematic terms) until it became a subplot in IM2, only two years before the big event. And then, from the introductions of Cap, Thor, that guy with the bow in the crane and Loki to The Avengers was only one year.

I don't deny there's less unification between projects. I'm saying that's not as important as whether the individual projects are enjoyable. Interconnection among the parts of a shared universe is supposed to be an optional extra level of enjoyment.
Sure, but it's not just that the projects are less unified, it's that major character appearances are becoming less frequent. From 2008 to 2019, we never went more than two years without a major appearance by Tony, with Thor and Cap popping up just as often once they were introduced, and now, two years after Shang-Chi's and Peter Parker's last appearances, we have no idea when we'll see either again, let alone in a major role. Nick Fury took four years off, and now he's back, but it's unclear if he's building a team. The closest we've got to a Fury/Coulson role now is Wong, who's awesome, but again, it's unclear what leadership role he'll play beyond Kamar-Taj.

I myself am glad there's been no Avengers movie since Endgame, and I think a narrative slowdown was absolutely the right move. But I do think we should have learned by now who if anyone is leading the Avengers, and which heroes are ready/readying themselves to band together the next time the world needs a "suit of armor" to protect it. The problem isn't a slow pace or a lack of Avenging, but rather the fact that we're getting both those factors at the same time, in the midst of far more hours of content.

How many different series were there in the Arrowverse?
Well, that's an easy one: too darned many! :rommie:
 
You're presuming this is by design, though. I don't think it is. I think Feige & company wanted the Multiverse Saga to be similar to the Infinity Saga, but Disney's demand for more streaming content pushed them to greenlight a bunch of ancillary stories that otherwise wouldn't have been told (or, if they would have been, would be 2-3 hour movies, not 6-hour miniseries.

I'm not convinced. After all, what we retroactively call the "Infinity Saga" began with Iron Man in 2008. It started slowly, laying the groundwork of the characters and world in individual stories before building up to the crossover. The mistake other studios have made was to try to rush into building the saga and crossovers and whatnot right off the bat, instead of taking their time to establish the foundations first.

See, this is my position: That it is not wrong for the MCU to take its time and focus on the individual works. People who want a fast buildup to another team-up are making the same mistake DC made when they did BvS as their second movie, that Sony made when they turned ASM2 into a Sinister Six setup, that Universal made by having The Mummy split its focus by trying to set up the Dark Universe instead of just telling a solid Mummy movie. You need to make the parts worthwhile on their own first if you want to earn teaming them up later. The reason The Avengers was possible was that audiences already liked the characters individually and therefore wanted to see a team-up.


And, to be clear again, I am 100% fine with the approach of more content, more loosely tied together. But Marvel never said this was the intent, and never gave fans any reason to expect that was what was happening.

You think so? I always expected it. It's just common sense that after something as huge and exceptional as Endgame, you ease off and go slow for a while instead of trying to duplicate it right away. That's what the Arrowverse did after Crisis on Infinite Earths. Even before the pandemic blew things up, they intended to ease back and do smaller crossovers for a while. They understood it would be a mistake to try to force another huge event they hadn't earned. You should start out slow and take your time building to something like that.


This is not a fair comparison, because Marvel Studios lacked either the capacity or the goodwill within the industry to build to an Avengers movie quickly. They now have the ability to put out three movies a year, rather than 1-2 movies every year or two.

"Fair?" You're talking as though there's something bad about taking their time, as though it were some kind of failure that needed to be justified. My whole point is that there's nothing wrong with that approach. Sure, they can put out three movies a year, but those movies don't have to build up to some big crossover. The priority for any movie should be that movie in and of itself. Crossovers and interconnections should be secondary.


Riri had no agency whatsoever in Wakanda Forever, let alone a character arc. She was a bystander throughout the film, having nothing to provide outside of two action scenes other than some sassy comments.

You're making the mistake of judging a story exclusively on the basis of plot. Stories are about character, theme, and setting/context as well. Riri was essential as a catalyst for the characters' conflicts and decisions and as an embodiment of the idea of Wakanda's importance to the African diaspora. Maybe she doesn't perform many actions of her own, but everything the other characters do is about her, and the conflict wouldn't have happened at all with a different character in her place. Characters don't have to take direct actions to be essential to a story.


Oddly enough, although the use of America Chavez in MoM was somewhat similar to Riri (a young character that the villain is trying to capture because of special powers), America felt integral to the plot in a way that Riri did not.

I don't see a difference. And again, there's more to story than plot. Riri was integral in terms of character, what she meant to Shuri and why Shuri and Ramonda felt compelled to defend her against Namor, and she was integral in terms of the themes of the Black Panther series, although I do think that could have been made more explicit (e.g. by having her be a student of one of the outreach centers T'Challa had built in America at the end of the first movie). I don't feel America had as direct a thematic or character resonance with Strange.


I don't really think Scott changed over the course of the movie. The decisions he makes in the third act are the same as those he would have made in the first.

It's a mistake to assume a lead character has to change over the course of a story. Some stories are about how a character changes the people around them. Some stories are about a character's values being tested and reaffirmed to have been right all along.

Besides, Scott already had two movies to change and grow. This was Janet & Cassie's movie. Let them spread the wealth.


I don't mind the ensemble nature of the Ant-Man movies, but the decision to leave Luis out was a huge fuck-up. He was the heart and soul of the Ant-Man movies. That, plus the change in tone (from the lighter, to the darker side of the MCU), a change in setting (from relatively grounded, to the weird/cosmic side), and a change in stakes (from lower-scale to epic) made it feel like this was a different kind of superhero movie masquerading as an Ant-Man movie.

I don't disagree. I can find a film imperfect but still enjoy it. It had its weaknesses, but it wasn't some horrible disaster.

As for pitting Ant-Man against Kang, I have mixed feelings. On the one hand, I would've liked to see the trilogy conclude with a movie that felt more of a piece with the first two (and had Luis in it, of course), but on the other hand, I respect the idea of introducing the next big bad through the last character you'd expect. As I've said, it's a good thing to challenge audience expectations, so if the Ant-Man movies are seen as a silly litle sidebar, I have to admire the chutzpah of making this one the anchor of the next big cosmic epic.



I agree with this. Would you mind elucidating then what you think is the problem?

That's what I'm saying -- I don't think there is a problem. I think the MCU is doing fine overall. I don't get the doom and gloom.

If there is a problem, it's that people are trying to look at the MCU as just one big series, instead of a franchise that includes multiple series with a degree of overlap. In a franchise, in a shared universe, not everything has to work equally well. Individual parts of it may not succeed, but the universe is still there to tell other stories in. There's no sense holding every distinct part of it to the same expectations.


I do think there's a bit of an issue that coming off the Avengers saga people feel they are supposed to see everything to follow what's going on. People that haven't watched the Disney series don't know what they need to see to enjoy a particular movie or show.

As I've said before, that's a fallacy. If a story is competently told, it will fill the audience in on any prior events they need to know about, whether it's something that was seen in a previous installment (like Bucky's apparent death in The First Avenger informing The Winter Soldier) or something established for the first time in the current story (like the death of Killmonger's father in Black Panther). You should never "need" to have seen any prior story to understand or enjoy the current one, because it's a basic part of the storytellers' job to give you that exposition within the current story.


How is a casual Marvel viewer to know what to watch?

It's sad to me that people see continuity as a chore, as if they were taking a college course and had to study everything so they can pass the final exam. It's entertainment! You can watch as much or as little as you want, and if the storytellers have done their job right, you can enjoy any individual movie or series without having to see anything else. The added context that comes from seeing everything should just be a bonus on top of the enjoyment of the individual stories.



Yes, a central, key part.

And that's my point -- it doesn't need to be. It should always be possible to enjoy a shared universe either on the level of the individual works or on the level of the interconnected whole. That's the entire objective of such a thing, to allow the audience to have that choice of how much or how little of it they want to experience it. The whole value of a shared universe, especially one as diverse as Marvel, is that it can appeal to a range of different tastes. Nobody's expected or required to have an exhaustive knowledge of the whole thing, not unless they want to.


Sure, but it's not just that the projects are less unified, it's that major character appearances are becoming less frequent.

"Major?" The major characters in any individual movie or series are its own lead characters. Like I keep saying, the interconnections are supposed to be secondary and optional to the enjoyment of the individual works.


I myself am glad there's been no Avengers movie since Endgame, and I think a narrative slowdown was absolutely the right move. But I do think we should have learned by now who if anyone is leading the Avengers, and which heroes are ready/readying themselves to band together the next time the world needs a "suit of armor" to protect it. The problem isn't a slow pace or a lack of Avenging, but rather the fact that we're getting both those factors at the same time, in the midst of far more hours of content.

I still don't see that as a problem. We had seven years' worth of Avengers stories. Why should what happens next be limited to that same formula?

I mean, even during Phases 2 & 3, the Avengers never really existed outside the Avengers movies themselves. The individual heroes in their solo movies pretty much had to handle things on their own. It always seemed to me that, at least between the first and second movies, the Avengers weren't a permanent team at all but just an occasional thing.
 
We had seven years' worth of Avengers stories. Why should what happens next be limited to that same formula?

I mean, even during Phases 2 & 3, the Avengers never really existed outside the Avengers movies themselves. The individual heroes in their solo movies pretty much had to handle things on their own. It always seemed to me that, at least between the first and second movies, the Avengers weren't a permanent team at all but just an occasional thing.
Sorry, I was unclear there. I should have specified that the problem, IMO, "isn't a slow pace or a lack of Avenging, but rather the fact that we're getting both those factors at the same time, in the midst of far more hours of content, along with basic, very important questions (to both the characters and audience) about the overall plan to protect Earth going almost completely unaddressed."

We've had The Eternals wonder aloud onscreen who's going to lead The Avengers now, Sam's financial plight has strongly implied the organization barely still exists (if at all, assuming he's not still being ostracized for having sided with Cap), and Ms. Marvel has established that there's a significant general public interest in the Avengers, what with AvengerCon.

The characters want to know what's going on. The audience wants to know what the plan is. I'm not saying the post-Endgame phases should be limited to the building-up-a-team formula. I'm just saying the audience got invested in the Avengers as a presence in this cinematic universe, and, given that we've seen there are all kinds of potential threats out there, not just from Thanos and his goons, Earth still needs protectors.

I mean, even during Phases 2 & 3, the Avengers never really existed outside the Avengers movies themselves. The individual heroes in their solo movies pretty much had to handle things on their own. It always seemed to me that, at least between the first and second movies, the Avengers weren't a permanent team at all but just an occasional thing.
Well, they seemed to become a semi-permanent team at some point before Ultron, but the larger point is, we knew they were there, ready to re-assemble - even after the break-up, Tony still had Steve's phone. If some alien force were to attack now, who'd be ready to defend Earth, apart from SWORD (which we've barely properly met), and Carol (if she happens to be in contact range)?


More than that - if you build a narrative around characters who you want to be “important” but the audience does not give a chuff about them - then what?
History may perhaps record that The Marvels' box-office take put plans for a Young Avengers movie on at least a pause... (It'll be interesting to see if Disney+ releases the movie before/at Christmas, as a holiday present.)
 
History may perhaps record that The Marvels' box-office take put plans for a Young Avengers movie on at least a pause...

Not to mention most of their "Young" Avengers now pushing 30. (Kathryn Newton and Hailee Steinfeld are already older than Scarlett Johansson was when she made IM2, for example.)
 
As I've said before, that's a fallacy. If a story is competently told, it will fill the audience in on any prior events they need to know about, whether it's something that was seen in a previous installment (like Bucky's apparent death in The First Avenger informing The Winter Soldier) or something established for the first time in the current story (like the death of Killmonger's father in Black Panther). You should never "need" to have seen any prior story to understand or enjoy the current one, because it's a basic part of the storytellers' job to give you that exposition within the current story.

It's sad to me that people see continuity as a chore, as if they were taking a college course and had to study everything so they can pass the final exam. It's entertainment! You can watch as much or as little as you want, and if the storytellers have done their job right, you can enjoy any individual movie or series without having to see anything else. The added context that comes from seeing everything should just be a bonus on top of the enjoyment of the individual stories.
That's a lot of ifs there. Audiences have been trained that this universe is all connected. No one gets up when a comic movie ends until the credits are over. When you go to the Marvel section of Disney Plus the movies/shows are grouped by MCU Infinity Saga, MCU Multiverse Saga, Origin Stories, Timeline Order, etc. I get that a movie *should* be entertaining on its own but I suspect audiences are wary that might not be the case.

I'm not sure myself since I've stayed caught up. I don't know how to fairly and objectively say if it would work as well without that background. Would I enjoy The Marvels as much if I hadn't seen Captain Marvel and the Infinity Saga or the Kamala Khan series, I'm not so sure.
 
I'm not convinced. After all, what we retroactively call the "Infinity Saga" began with Iron Man in 2008. It started slowly, laying the groundwork of the characters and world in individual stories before building up to the crossover. The mistake other studios have made was to try to rush into building the saga and crossovers and whatnot right off the bat, instead of taking their time to establish the foundations first.

No disagreement here. The one thing I will say is that as early as Phase 1, Marvel was laying down mysteries like the Tesseract (which it turns out was an infinity stone). I simply don't see many of those kind of open-ended mysteries being left within the Phase 4/5 movies, as of yet.

See, this is my position: That it is not wrong for the MCU to take its time and focus on the individual works. People who want a fast buildup to another team-up are making the same mistake DC made when they did BvS as their second movie, that Sony made when they turned ASM2 into a Sinister Six setup, that Universal made by having The Mummy split its focus by trying to set up the Dark Universe instead of just telling a solid Mummy movie. You need to make the parts worthwhile on their own first if you want to earn teaming them up later. The reason The Avengers was possible was that audiences already liked the characters individually and therefore wanted to see a team-up.

When I say I think that Feige's plan for Phase 4 was similar to Phase 1, that means I expected it to be a "back to basics" phase, where we get introduced to the new members of the Avengers lineup, with every film either a new origin story or else an explicit passing of the baton.

That is not what we got in Phase 4/5. Not at all. We did get some origin stories, like Shang-Chi, and Ms. Marvel. We got some passing-of-the-batons, like Hawkeye, Wakanda Forever, and TF&TWS. But we also got more adventures with existing Avengers which were kind of open-ended, like Multiverse of Madness, Thor: Love and Thunder, or Quantumania. So overall, it can't commit to whether it's about introducing the new lineup, or milking what's left of the old one. The result is it just feels...like a random collection of movies being thrown at the audience to see what will get a good response.

Another, related issue is one of scope and scale. While you keep stressing it was the right choice to not do a teamup, it seems like someone with Disney felt they needed to continue with the Earth-threatening/universe-threatening crises, since they've been all over the place (Eternals, Ms. Marvel, NWH, Secret Invasion, etc.). This not only cheapens the threats, since they happen so often, it also raises the question of why the Avengers aren't involved (which the movies and shows themselves have lampshaded, as was noted. If they kept the conflicts more localized (or even street level) this issue goes away.


I don't disagree. I can find a film imperfect but still enjoy it. It had its weaknesses, but it wasn't some horrible disaster.

As for pitting Ant-Man against Kang, I have mixed feelings. On the one hand, I would've liked to see the trilogy conclude with a movie that felt more of a piece with the first two (and had Luis in it, of course), but on the other hand, I respect the idea of introducing the next big bad through the last character you'd expect. As I've said, it's a good thing to challenge audience expectations, so if the Ant-Man movies are seen as a silly litle sidebar, I have to admire the chutzpah of making this one the anchor of the next big cosmic epic.[/QUOTE]

I think it was a weird choice for Marvel to decide to introduce their supposed main antagonist in a sub-franchise which was well known for having among the lowest box office returns even before Endgame. Ant-Man was always niche as far as Marvel went, and thus, even if everything went fine with the movie, it would still not be seen by many.

Not to mention that Kang was defeated. Sure, it was a variant, but this is a really dumb way to get the audience concerned about the potential of a villain. If they wanted us to fear Kang, Scott should have died.
 
Not to mention that Kang was defeated. Sure, it was a variant, but this is a really dumb way to get the audience concerned about the potential of a villain.

He's died three times now, which makes him look more pathetic than a threat. Add to that whatever the hell you call Major's bizarro vocal performances and the character comes across as a joke.
 
We've had The Eternals wonder aloud onscreen who's going to lead The Avengers now, Sam's financial plight has strongly implied the organization barely still exists (if at all, assuming he's not still being ostracized for having sided with Cap), and Ms. Marvel has established that there's a significant general public interest in the Avengers, what with AvengerCon.

We've also had Rogers the Musical, and Fury being asked why he didn't get The Avengers involved when the earth is faced with nuclear destruction and having no good reason.

Look, I understand the real world, production-based reasons we don't see a half dozen Avengers in each of these. But if Disney wants us to stop asking for the Avengers, they need to stop putting Avengers-level threats in front of rookies and/or single characters hopelessly outclassed.
 
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