1974 is a fault-line. This is the dividing point. Gene Roddenberry speaks at Wichita State University. He was in academic circles now. He had to up his game and keep up in intellectual circles. This is clearly his first time or one of his first times lecturing at a college. Aside from that, the convention circuit was only about two years old. Who knows how many conventions he'd actually been to before speaking at Wichita? Probably not many.
I say all this because it looks as if Gene Roddenberry hasn't perfected his talking points yet. Instead of talking about the show, he talks about what fans got out of the show. He then goes on to talk about the issues of the time. This was at the height of Watergate. Toward the end of an era of great social unrest in general that engulfed both the '60s and the first half of the '70s.
Here's what Gene Roddenberry says at key points in this lecture at Wichita State University on April 7th, 1974:
00:00 - Thank you very much. I should probably start with a confession. I use the blooper reels to gauge the level of the audience. I can see I'll be facing a group of intellectuals this morning. I'm being quite serious. Really. The greatest laughs we've gotten on the blooper reels have been enjoins for astronauts in space laboratories and in top colleges. The only place we showed them were we never got a laugh was in a showing for television executives. Which seems to indicate there is a correlation between sense of humor and intelligence.
06:00 - I think the question most often asked about Star Trek is: Why the incredible support of the fans? Why is this show, now in its 14th rerun across the nation, playing to more people now than on its original prime time network run? And how does a television show result in conventions that perhaps you've heard about in New York, Los Angeles, and around, that will bring out as many as 10,000 fans caravanning, flying, driving from around the country? It suggests to me that historians may look back on television today and see much of it, or most of it, as almost a criminal waste of an opportunity to reach and expand the minds of humanity.
I do not see Star Trek as a great work of art. I do not consider it to be all things to all people. But out of the thousands of letters generated by the show, out of the hundreds of personal contacts that I've been fortunate to make, I'd like to describe two occurrences that can tell us a little bit of what television could do.
[Gene Roddenberry discusses the two occurrences. One is about a high school graduate who originally hadn't planned on going to college but now, because of Star Trek, was graduating with honors with a degree in Engineering. The other is about a police officer who learned about tolerance from watching a Star Trek episode and that to be different is not necessarily to be ugly.]
08:40 - We received a copy of a Master's Thesis in Mass Psychology which suggested another reason for the show's popularity. It points out that while most television lead characters were anti-heroes, Star Trek had true hero figures. In fact, heroes were almost old-fashioned and their insistence on personal integrity, that their word was their oath and their bond. That there are more things in life than personal advantage and personal comfort. Indeed there may be things [worth] the life of danger or even dying for it. I think this explanation, like the past one, reflects credit more on the audience than on the show. Without any doubt, the greatest hunger in this world today is for images to admire and emulate.
Who would you pick as a model for your children today? As I grew up, it was quite simple. You picked the President of the United States. [laughter from the audience] Why hasn't the same phenomenon happened on other shows? Many of them have used equally skilled actors. I happen to think many of them at times have used better directors and writers, been skillfully produced. Again, I think the answer lies with the audience. The audience may enjoy the entertainment but it will refuse to admire television heroes whose goals in life is like cool million, to make a million dollars every week. Or with a half-mechanical man, another science-fiction show, who works for the CIA, protecting us from evil foreigners. Or with the greed shows who make it pornographically possible for a lady to climax on stage as she wins a new automobile. [laughter and clapping from the audience]
There very well may be truth in the theory that lacking human, real life images to admire and emulate, our television characters were adopted by many as surrogate images. Fictional images, temporary, weighed in the day that flesh and blood integrity appears on our screens.
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I'll leave it there for now. I have many thoughts.