No, it's in the ballpark of accurate. JL's production plus movie advertising budget was probably in the ~450 range.That formula about needing double the budget is total bs. Almost no big budget movie would ever make its money back in the old days, before worldwide grosses increased dramatically.
Not quite, I think. Earlier that same paragraph, Jack Shepherd writes "According to Deadline, for Warner Bros. to make any profit, the Avengers-style team-up... needs to make upwards of $750 million." The Deadline article he links to states: "In addition, WB global marketing efforts accumulated 126 partners worldwide, with a total of $350M in promotional and paid media support from such brands as AT&T, Gillette and Mercedes Benz." So, there may have been a worldwide total of $350m in advertising tied to Justice League, but a lot of that - up to 200m, maybe - is for other products (cars, phones, razors, etc.), and therefore not paid for by WB's film division.From the link I provided,
That’s because the production cost a reported $300 million (including getting Joss Whedon on board after Zack Snyder suffered a devastating personal incident), while prints and advertising costs reportedly amount to an additional $450 million.
I'm not looking forward to the Frozen short either, but I seriously doubt that original Frozen content (bad or not) is going to hurt Coco.Star Wars is going to be a juggernaut. I have doubts about Coco. Not because the film will be bad. It sounds fantastic. It is because the short before the film is 30 minutes long and features Olaf from "Frozen". That is indulgent. It was so indulgent that the theaters in Mexico dropped the short.
Did Disney make the short or was it pixar?
This is the superhero mega-movie bonkers-budget-blockbuster bubble burst beginning.
I'm completely shocked.
I should say that I haven't seen it yet.
It's really not. It's just one studio faceplanting in it's rush to catch up to the competition that has already lapped them at least once. It's not even a sudden change of fortunes, just a continuation of a trend that started with MoS. 'Wonder Woman' thus far appears to be an anomaly and not the signal of change some hoped it was.This is the superhero mega-movie bonkers-budget-blockbuster bubble burst beginning.
Maybe on their *fifth* try they'll get it right!?![]()
They treat their characters like only the A-Listers are worthwhile.
One other problem WB has is that they have attitudes (or hire people with attitudes) along the lines of "Come on, Thor has a movie but Superman doesn't? ANT-MAN?!"
They treat their characters like only the A-Listers are worthwhile.
Meanwhile, Marvel Studios don't have those prejudices. They treat all their characters as being movie-worthy. It opens up new possibilities that WB is only now starting to realize.
"Reports of my death have been greatly exaggerated"This is the superhero mega-movie bonkers-budget-blockbuster bubble burst beginning.
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