^^ er, I definitely saw
Nemesis too...
But how many times in the theater? Not at all, going by your link.
I mean, 'the measure of a fan' is supposed to be their fanaticism in seeing these thing in the theater first (TREK, SW, whatever) multiple times, otherwise, where is the 'fan' in fanatic? If you and most of what others are characterizing as your ilk saw the movie once theatrically, or skipped it altogether, after going to the prior ones more, that would indicate the fanbase was wising up and not patronizing bad filmmaking and bad trek storytelling.
So Paramount really
can't count on that fan impulse others accuse you of, can they? Good, make them earn that trust back. It took years to win back most fans from the TMP days (about 7), otherwise KHAN would have done even better theatrically (unless you buy into fans not reseeing it because Spock dies, which has always seemed like balderdash to me.)
I think they'll get a bit of novelty value attendance out of Trek looking different this time, in terms of regular filmgoers. Depending on how spectacular the action is, they can even earn some brownie points for sequels (whereas BATMAN BEGINS earned early interest in DARK KNIGHT based on character and storytelling more than spectacle, but take what you can get.)
But depending on what else releases after TREK in May, I think the short-attention-span general audience will probably be on to the next big deal rather shortly thereafter, and that still leaves this movie with a lot to recoup, given there's a fair possiblity 'fans' won't be reseeing it endlessly.