Here is what I mean.
As far as marketing this installment of Star Trek to the masses the success of Cloverfield is a good thing. Paramount needs the masses, JJ Abrams has been doing commercial work for the better part of this decade that appeals to the masses. They(paramount) want to move Trek out of the geeky, nerdy, and narrow niche that for better or worse Trek has fallen into.
I can see/hear the promos going something like this over a black screen/text intro.
From the man who brought you Alias, encouraged you to get LOST and brought you Cloverfield comes his vision on a voyage never before told...*que ST music*...STAR TREK....Christmas 2008
The media needs to buy into this as cool just as they were convinced that Battlestar Galactica was no longer niche.
Here's to hoping J.J. gets it done.
As far as marketing this installment of Star Trek to the masses the success of Cloverfield is a good thing. Paramount needs the masses, JJ Abrams has been doing commercial work for the better part of this decade that appeals to the masses. They(paramount) want to move Trek out of the geeky, nerdy, and narrow niche that for better or worse Trek has fallen into.
I can see/hear the promos going something like this over a black screen/text intro.
From the man who brought you Alias, encouraged you to get LOST and brought you Cloverfield comes his vision on a voyage never before told...*que ST music*...STAR TREK....Christmas 2008
The media needs to buy into this as cool just as they were convinced that Battlestar Galactica was no longer niche.
Here's to hoping J.J. gets it done.