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box office

‘Superman’s $57M Second Weekend Propels Warner Bros. To Top Of YTD Studio Marketshare With $1.32B

Superman‘s second weekend ease is -54%, a second weekend percentile decline on par with Deadpool & Wolverine

Meaningful speculation about whether WBD judges Superman to be a success is over at this point. They absolutely do.

Their stock price has risen 30% in the last six months - and keeping in mind that they suffered the same 20% correction at the beginning of April as the rest of the market, that's even more impressive. It's all due to a tremendously successful run at the box office this season, culminating for the moment in Superman.
 
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‘Superman’s Second Weekend Higher With $58M+, Propels Warner Bros. To Top Of YTD Studio Marketshare With $1.32B – Box Office Update

The movie earned a million more on Sunday than previously estimated, pushing its hold to (-53%).


This is pretty remarkable. Some analysts are saying that the movie is playing more like a family film than most CBMs.
 
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I wonder if the softer than usual international box office is because of current anti-american sentiment. Superman being associated with Truth, Justice and the American Way and all.
The international box office is still 42% of the total earnings. Is that really poor?
 
The international box office is still 42% of the total earnings. Is that really poor?
Not poor, but certainly slightly softer. Generally speaking, International outperforms Domestic. For example, Jurassic World Rebirth International is 57% of its take, F1 is 66% Lilo & Stitch is 41 D/58 I, Minecraft was 44/55, Thunderbolts was split down the middle, 50/50. I don't think it was bad, but it is objectively a bit lower than one would otherwise expect.
 
I wonder if the softer than usual international box office is because of current anti-american sentiment. Superman being associated with Truth, Justice and the American Way and all.
Seems to be a general trend rather than associated with any particular film.
 
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