I don't buy the "Marvel is tricking you into seeing it's movie by putting it's logo on it" line.
What company is not going to advertise who is making their own movie? And Marvel is it's own studio. United Artists put it's logo on Heaven's Gate, did that chase anyone away from it?
There are many factors involved in deciding to see a movie, actors, director, writer, subject, genre, bored an it's the least stinky thing out that day, no one thing really overrides all of that.
Unless Nick Fury really is Mace Windu and he's using his Jedi Voodoo to make us see all his company's movies.
I want to see Ant Man because:
Most of the comic books I've read have been Marvel Universe books.
I think Michael Douglas and Paul Rudd have been good actors in other things I've seen them in.
Hayley Atwell is going to be in it and I really like her.
I like the characters from the comics and I am hoping they make a good movie while not abandoning the source material.
I've enjoyed every other Marvel movie recently and the universe is interconnected. I'm looking forward to the individual story of the movie but also the background forwarding of the universe's story and I'm hoping someone might show up in there, like Bill Foster or Carol Danvers.
Actually, I'd like if they cast Ernie Hudson as Bill Foster. I think he would be good in that role, he's been good in every movie I've seen him in.