They seem to be really toning down the Theon torture scenes. I gather that much of this is happening as a build up to the main "Reek" on-page material, but so far, there hasn't been any flaying, removal of appendages or other nasty psy-ops stuff that Ramsay was infamous for. I told my wife that the audience will soon start to take some element of pity on him, and based on what she's seen so far, her response has generally been *shrug* "Meh...he deserves it". From the non-book POV, I agree - the punishment has not yet exceeded the crime. I really hope they don't puss out on this one.