First off they're going to launch a Pay TV Drama focused channel called ITV Encore and will be Sky exclusive and a Free to air channel focused on "Lifestyle and reality" and females called ITVBe.
So it looks like we'll have 2 new ITV channels to ignore.
So it looks like we'll have 2 new ITV channels to ignore.
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so true, almost. I can't remember the last programme I watched on ITV1. I occasioanly watch ITV3 which shows the classics like Poirot or Sherlock Holmes.