The analogy falls apart, however, because Ford aren't trying to tell us that, despite being sold today, the car is actually a 1960 Mustang and that in only a few short years would look like the 1964 1/2 original.
Neither is J.J. Abrams. It's pretty clear that he expects everyone to notice that this movie is being made in the twenty-first century and that nothing in it looks like it did in 1966. There's no problem or contraction there. The analogy works just fine.
I'm not sure what your definition is for "analogy," but it sure doesn't apply here,
SP. One of the big problems with the majority of these arguments is one side tries to make a point about the time in which the films/series are made, confusing it with the
timelines being portrayed in the film/series, which is exactly what you've done here.
It doesn't matter whether the movie is made 40 years after the series - the timeline that is being promoted is one that occurs
before TOS. You don't Photoshop a non-existent person into an old photo and say, "He's actually the father of the other guy in the photo, even though the son is wearing a striped longjohn swimsuit and the 'father' is wearing a Speedo, because, well, we were wearing Speedos when the Photoshop was done." Same logic.
I seem to recall you using this same 'logic' when ENT came out, that NX-01 looked more modern than NCC-1701 because the series was being made in the 21st century, rather than in 1950, 'just the same as the new Mustang looks newer than the original because it's being made today.' That's just dumb. No one is trying to say that the new Mustang is supposedly the predecessor, or in this case, the advent, of the original vehicle - it's designed
within its timeline as the
successor to the original, 40 years afterward and with a design history to draw upon. The 'new' NCC-1701, as with the NX-01, is being presented within
its timeline as being designed
before the one it supposedly preceeds or becomes. All these excuses about the future (and fictional future, at that) not being 'history' or the differences in when Paramount filmed the shows are pedantic and stupid - they're a lame attempt at supporting an argument that has no support. A fictional universe has its
own 'history' - in order to maintain at least a semblance of plausibility, in order to further the suspension of disbelief on the part of the viewer who is familiar to varying degrees with that history, requires a commitment by the creators to respect not only the property, but also their audience, upon whom they rely totally for the success of their creation; after all, if you don't satisfy your audience, your creation goes unseen and, more importantly, unpaid. And I still have a very hard time believing that "reimagining"
Star Trek to appeal to a mythical mainstream audience who will support the film, despite the fact that TPTB already consider them as
not liking the show, is an exercise in foolhardiness - as long as it is
Star Trek, even if only in name, they're
still going to avoid it in droves - the 'reimagining' is throwing good money after bad. If you change everything to get an audience, at least have the balls to give it a new name, as well - at least
that baggage won't be hanging over your head.
I can assure you, J.J. Abrams isn't thinking about his audience noticing when his movie was
made - if he is, then he's an idiot. The only people who want the audience to be aware of when they made something are precognitives, who want you to know they predicted something before it happened. No, J.J. Abrams expects, somehow, for at least a portion of his audience to accept that his movie represents an
earlier time in the lives of Kirk, Spock and the rest of those
familiar characters. And yet, if those characters
are familiar, then their history and their surroundings are
equally familiar - neither of which are apparent in either the events depicted in the trailer or in its visual aspects. We're being shown a 2008 Mustang and being told it's a 1963 Falcon and, at least in the words of our fellow 'fans,' to 'get over it.'
Frankly, I look forward to the day someone respects a franchise and its fans, and I can tell the people who just want quantity and not quality to "get over it." That would to be a very satisfying day (but it probably won't come, because the bottom line and lowest common denominator are, unfortunately, going to remain the deciding factors as far as mainstream Hollywood is concerned).