No one cares about disrespecting the Trek franchise. Even those of us who claim to online are only pretending to.
Why didn't Beyond do better at the Box Office?
- Thread starter The Overlord
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I honestly think people looked at it, possibly thought it was ok looking, but want to stream/download or buy the bluray. It's not getting the casual fans in the seats like the last 2. If they got their butts in the seats, I bet they'd like it, just like all the viewer ratings are suggesting.
This is trolling? I hope? I mean I'm one of those evil capitalist right wingers... and I have no idea what you are talking about? The Abrams nuTrek movies are actually among the most balanced in terms of politics in modern Hollywood. They sidestep around even most of the more traditional Rodenberry liberal contrivances. About the only vaguely even left leaning element is the Admiral in Into Darkness. And really as others have said that isn't so much a Left thing as it is Robert Orci's batshit insane conspiracy theories about 9/11 being reflected in his stories. Plus it's a common enough adventure story trope that I doubt it has any particular political correctness at this point.
Are we talking about "The Gayz" in STB? Please tell me we aren't talking about Gay Sulu. Because really, and I say this as a Conservative Catholic, really nobody cares.
Great post!
Seriously are there people on this board actually suggesting Sulu's sexuality is part of the cause of Beyond's box office predicament. Perhaps in your own small mind it is, but to most people it wasn't even on their radar. And about NuStar Trek's so called PCness, um you did watch the original show right? A show that in 1960s American had a Japanese man, a Russian and an African America woman as part of the crew? A show in 1960s America had the first interracial kiss on TV. I think you might be missing what Star Trek's central message is.
I wasn't that excited by Beyond as its release date approached. And, I love the Trek movies! So something was definitely missing this time around. I can't put my finger on it, though.
I'm glad I enjoyed it as much as I did, though.
That's what's so sad...is that it really was a great, fun, thoughtful movie. It just seems like it's too far below the radar / too much of a well-kept secret this time around.
That humanity manages to survive to the future?
Terrible marketing. I absolutely loved the film, but I wasn't expecting much at all.
And again, slightly underperforming IS NOT 'bombing'. It's not like this film is tanking. It's honestly not.
Slightly under performing would be STB making say $210m in North America after the earlier two made $228m and $257m.
Both STiD and ST09 were at about $146m after the end of the 2nd weekend.
STB was only able to scramble to $106m.
If it has STiD's legs, it'll end up with just $165m.
Again, my issues isn't with the box office taking.
It's with the gargantuan budget this movie was encumbered with.
I think STB has won over a lot of crusty TOS fans and that will set us up nicely for the next movie.
Both STiD and ST09 were at about $146m after the end of the 2nd weekend.
STB was only able to scramble to $106m.
If it has STiD's legs, it'll end up with just $165m.
Again, my issues isn't with the box office taking.
It's with the gargantuan budget this movie was encumbered with.
I think STB has won over a lot of crusty TOS fans and that will set us up nicely for the next movie.
Actual numbers are notoriously difficult to verify but I'd wager the film's budget includes cost overruns owing to change of screenplay and director, along with pre-production work not used in the final product. This kind of thing is always a risk but not one that can be fairly laid at the feet of the new team. Paramount knows the cost breakdown and, if rational in their decision making, will judge profit vs cost of new team's work. We won't know if that's good enough for another film for some time but I'd bet the studio already knows. Not exactly their first kick at the can.
This is a great point. Ultimately Paramount knows the full picture and will make decisions based on that. They aren't likely to simply let a franchise sit fallow or fade because a movie had to eat some cost overruns from prior productions. Hollywood accounting is Hollywood accounting. The ultimate question is, in todays Cinematic Environment and active and ongoing franchise more important than any production losses or disappointments with the box office of this film? remember these days a studios value is hugely impacted by the IP's it holds and exploits. The lack of any exploitable franchises is Sony's huge issue at the moment.
We'll leave aside the vocals and the fact it is better written than the top 200 songs on the charts today. It is of its time. It's not a great message, but do you think that Steven Tyler is a rapist, who blames his victim? You can have characterization in songs, as well, a slice-of-life, as it were. An example I am more familiar with:
Is he advocating this position? Or is he simply singing a song about something that happens every day--jealousy, adultery, and violence? I didn't put up a Youtube video, because Garth Brooks doesn't allow much in the way of copyright infringement, and he is not releasing digital copies of anything, outside of his own company.
Um...your point? I missed it.
Once again I'd like to remind everyone that Paramount was very cautious and filmed in Canada which refunds part of the money spent on the movie there, it also had a partnership with Alibaba to co-finance the film, as well as another partner. It also got rebates from filming in Dubai. I don't know how much Alibaba actually covered, but it could be anywhere from $20 to 75 million. So Paramount's actual cost was not $185 million...that's just the overall budget. I'm willing to bet the grosses have already surpassed what paramount paid...which might be in the $115-165 million range.
Yep. I think that is the heart of the matter. STB had the unfortunate fact of being sandwiched between a Star Wars movie 7 months before, and another Star Wars movie 6 months after. Add to the fact you had all kinds of superhero movies like Deadpool, Bat V Supes, Captain America, Suicide squad, Xmen, Gambit, Dr Strange, not to mention, Ghostbusters, Independence day, Bourne 5, Assassins Creed, and I am sure I am leaving off a lot of others. Point is, it's like a year of over saturation of films, where STB just doesn't stand out.
Plus, it IS the third movie, but it is just an episode sequel, not part of a greater arc. If you missed the first two movies, no big deal. However, if you did see the first two, it's not like you "need" to see this one to see how things end. Add to the fact that 3 years in between movies really doesn't cut it anymore for franchises, especailly since the marvelverse. People's attention span is very low, and they forget fast, and also get fickle, as you say.
WHich is too bad, really. As I said before, I think STB was a pretty damn good movie, and its unfortunate to see it underperforming. But I also think it will make its money back, and then some. Just will take longer than anticipated. That said, I think Rama makes a good point.
If Ghostbusters ends up doing better than Beyond....UGH.
British Columbia and Canada rebates 49% and Dubai rebates 30%.
Only the studio knows actual profits & losses.
The same debate happened after STiD.
Safe to say another will be made once we factor in the cash-flow from TV screenings, DVD/Blue Ray sales etc.
It's all a bit early to state that's Beyond has been a disappointment. Yes it's dipped in the US market but that is becoming less relevant. There has been a staggered release internationally which will prop up the sales and bring it back up to where it was expected to be.
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